Table of content:
Code:
guide.
http://NicheSiteProject.com
Table of Contents
Introduction .............................................................................................................. i
My Story ............................................................................................................... i
Why the Amazon Associate Program? ............................................................... ii
How to Use This Guide ...................................................................................... iii
Part 1: Creating a Niche Website .......................................................................... 1
Overview ............................................................................................................... 1
Phases ............................................................................................................... 1
Planning ................................................................................................................ 4
Project Scope .................................................................................................... 4
Goal ................................................................................................................... 4
Project Costs and Outsourcing .......................................................................... 5
A Note about Link Building: White, Black, and Gray Hats ................................. 6
Planning Summary ............................................................................................ 7
Planning Worksheet ........................................................................................... 8
Keyword and Product Research............................................................................ 9
Brainstorming and Idea Generation ................................................................... 9
Product Research in Amazon .......................................................................... 10
Keyword Research .......................................................................................... 13
Keyword and Product Research Summary ..................................................... 22
Keyword and Product Research Worksheet .................................................... 23
First Page Competition Analysis ......................................................................... 24
Page Title ......................................................................................................... 24
Number of Backlinks ........................................................................................ 24
Page Authority ................................................................................................. 25
Other Factors ................................................................................................... 25
Tools ................................................................................................................ 27
Selecting a Niche ............................................................................................. 28
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First Page Competition Analysis Summary ..................................................... 29
First Page Competition Analysis Worksheet ................................................... 30
Buying a Domain and Hosting ............................................................................. 31
Domain Selection ............................................................................................. 31
WordPress and Host Selection ........................................................................ 32
Buying a Domain and Hosting Summary ......................................................... 36
Content Creation ................................................................................................. 37
Front Page ....................................................................................................... 37
Outsourcing ..................................................................................................... 38
Writing Reviews ............................................................................................... 39
Images ............................................................................................................. 40
Content Creation Summary ............................................................................. 41
Applying for Amazon Associates and Adding Affiliate Links ............................... 42
The Application ................................................................................................ 42
When do I get my money? i.e. Payments for Affiliates ................................... 43
Adding Links .................................................................................................... 43
Amazon Associates and Affiliate Links Summary ........................................... 48
Promotion, Link Building, and Outreach .............................................................. 49
Blog Commenting ............................................................................................ 49
Social Profiles .................................................................................................. 51
Google Authorship ........................................................................................... 51
Article Directories ............................................................................................. 52
Web Directories ............................................................................................... 53
Web 2.0 - Free Blogs ....................................................................................... 53
Promotion, Link Building and Outreach Summary ........................................... 55
Promotion, Link Building and Outreach Worksheet ......................................... 56
Ranking Checkpoint ............................................................................................ 57
Ranking Checkpoint Summary ........................................................................ 61
Adding More Content .......................................................................................... 62
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More Product Reviews ..................................................................................... 62
Improve Your Front Page Article ..................................................................... 62
Opportunity for Outsourcing ............................................................................. 62
Adding More Content Summary ...................................................................... 63
Optimizing for Conversion ................................................................................... 64
Self-Audit ......................................................................................................... 64
Targeting Related Products ............................................................................. 65
Optimizing for Conversion Summary ............................................................... 66
Backlink Profile Analysis and Advanced Link Building ........................................... 67
Why do we care about the distribution of anchor text? .................................... 67
mozBar (Toolbar) ............................................................................................. 68
Majestic SEO and ahrefs ................................................................................. 68
fiverr.com for Insulated Link Building ............................................................... 68
Wikipedia ......................................................................................................... 70
Backlink Profile Analysis and Advanced Link Building Summary ....................... 71
Link Building with Private Blog Networks ............................................................ 72
What is a Private Blog Network or PBN? ........................................................ 72
Why would someone create a PBN? ............................................................... 73
How do you find expired domains?.................................................................. 74
Link Building with Private Blog Networks Summary ........................................ 81
Part 2: A Primer on Project Management ........................................................... 82
Targeted Project Management ........................................................................ 82
Multiple Niche Sites at the Same Time ............................................................ 84
Risk Management for Niche Sites ................................................................... 86
Conclusion ........................................................................................................... 92
Ways to connect with me .................................................................................... 95
Resources ........................................................................................................... 95
Glossary .............................................................................................................. 96
