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09-27-2017, 07:12 PM
Post: #1
[F4LT] Copywriting for Beginners Part 1 of 5: Seven Vital Questions | english
Copywriting for Beginners Part 1 of 5: Seven Vital Questions

Practical advice from a veteran copywriter on writing effective ads, brochures, sales letters, online copy and more.

Created by Alan Sharpe

What Will I Learn?
- Define what copywriting is
- Describe the five main channels for copywriting
- Explain the types of copywriting that require specialized skill
- Understand the two main audiences for copywriting, and how they differ
- Describe what copywriting is not
- Understand the terms, jargon and buzzwords that every new copywriter must know
- Discover what you are selling
- Learn where you are selling (channel) and when (in the sales cycle)
- Uncover vital facts and insights into your target audience
- Discover why people buy (and don't buy) what you are promoting, so you can use this information to your advantage
- Understand the five types of competition you must overcome with your copy
- Focus your copy on one unique selling proposition
- Research any product or service to uncover its unique selling features and benefits

Includes:
- 1 hour on-demand video
- 1 Supplemental Resource

https://www.udemy.com/copywriting-for-beginners-part-1-of-5-seven-vital-questions/
09-29-2017, 01:42 AM
Post: #2
RE: [F4LT] Copywriting for Beginners Part 1 of 5: Seven Vital Questions | english
Thanks - R the other parts available?
09-29-2017, 05:56 AM
Post: #3
RE: [F4LT] Copywriting for Beginners Part 1 of 5: Seven Vital Questions | english
For now there are only first two parts available.




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