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Hey, I'm going to be very blunt:

July 7th is the day copywriting changes forever.

And I'm not being dramatic. I'm being literal.

Because on July 7th, I'm releasing RMBC II - and I genuinely believe it's the most important marketing course that will be created this decade.

Maybe ever.

Here's why that's not hyperbole:

While most marketers are still writing copy the "traditional" way in 2025...

Spending weeks crafting a single VSL... Agonizing over email sequences... Trying to "figure out" what hook might work...

A new breed of marketers is creating world-class funnel assets in minutes.

They're not better writers. They're not more creative. They're just thinking differently.

They've evolved from "copywriters" to "copy thinkers" - and that single shift changes everything.

Here's what I mean:

A copywriter sits down with a blank document and tries to craft the perfect headline, the perfect story, the perfect close. They spend hours on a single email. They agonize over word choice.

A copy thinker understands the strategic framework, feeds that framework to AI, and then guides, refines, and optimizes the output. They create more high-quality copy in a day than traditional copywriters create in a month.

So I’m truly not exaggerating when I say I've solved copywriting.

After generating billions in sales over 15 years and being in the trenches every single day...

After working with hundreds of copywriters and DTC brands...

After seeing the AI revolution transform everything...

I've created what I believe is the complete D2C marketing system for 2025.

RMBC II isn't another VSL course.

It is designed to transform the way you think and produce copywriting forever.

Here's what you can do with RMBC II:

• Write a great VSL in about 2 hours (no longer than a few days if you're super new)
• Generate 100+ killer hooks in 30 minutes
• Write entire email sequences in 10 minutes
• Pump out 10-20 great advertorials in a single day
• Write an amazing upsell flow in under an hour
• Generate dozens of phenomenal ads between breakfast and lunch
  

These aren't wild promises. This is absolute fact.

And yet, 95% of marketers, copywriters, and business owners still don't realize how much things have changed.

They are either:

• Not using AI at all (which is WILD)
• Using it for fragmented processes, but not holistically
• Missing the strategic thinking that makes AI truly powerful
  

The gap between those who adapt and those who don't is about to become massive.

Want to see exactly what's inside RMBC II?

I recorded a complete course overview video that walks through every module, every process, and every breakthrough you'll experience.

? Watch the RMBC II Course Overview Video Here https://www.youtube.com/watch?v=PgfTYAngaTQ

This isn't a sales video. It's literally the first training from the course showing you exactly what you'll get.

After you watch it, you'll understand why I'm so confident that this changes everything.

Now, about July 7th:

RMBC II will be 100% ready for pre-sale buyers on launch day.

My team is working around the clock to have everything ready for everyone else too, but I can guarantee it'll be there for those who got the pre-sale.

And here's what I know:

The copywriters and marketers who get RMBC II on July 7th will have a massive head start over everyone who waits.

While others are still "thinking about it" or trying to figure things out manually, you'll be creating world-class copy assets in minutes.

The future doesn't wait for anyone.

But it rewards those who embrace it first.

Mark July 7th on your calendar.

Watch the overview video.

And get ready…

Because after July 7th, there will be two types of marketers:

Those who adapted to the future.

And those who got left behind.

-SPG

P.S. I've been doing this for 15 years. I've seen a lot of "revolutionary" tools and courses come and go. RMBC II isn't another incremental improvement. It's a complete paradigm shift. The overview video will show you exactly what I mean.

? Watch the Complete Course Overview Video Here




P.P.S. 99.9% of this email was written by AI using one of the Claude Projects I give you in RMBC II.

I also used it earlier to create the whole welcome sequence for RMBC II buyers and it took me 29 minutes to do. You can check the welcome series out here if you’d like.

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Hey, it's official.


RMBC II is live.

For the past two months…

I’ve been locked away in my office testing, refining, and systematizing everything I know about writing great copy and creating winning funnels in 2025.

And the end result is RMBC II, which I genuinely believe to be one of the most comprehensive D2C marketing systems ever built.

Honestly, I'm more excited about this release than anything I've ever created.

Because RMBC II doesn't just teach you to write better copy.

It transforms you from a copywriter into a copy thinker.

And that difference is going to separate the winners from the losers in 2025.

Here's what's waiting for you inside:
✅ Complete Research System - The 4-step process that feeds everything else
✅ AI-Powered Mechanism Creation - Generate and evaluate unique mechanisms in minutes
✅ Brief 2.0 Framework - The ultimate research document for instant copy generation
✅ VSL Mastery and How to Produce Endless LLMs with Claude Projects - We go over every format from long-form to 60-second video ads, and there are tons of examples throughout.
✅ Advertorial Strategy - Platform-specific content that converts
✅ PDP & Landing Page Systems - Know exactly when to go long vs. short
✅ Ad Copy For Every Platform - Meta, YouTube (coming soon - just waiting on the videos from the team at Tried and True), TikTok with Maxwell Finn, Native with Dyhn Nguyen, Google with David OConnell
✅ The 15 Factors Framework - How to choose the perfect funnel structure every time
✅ Checkouts, Upsells & Email Marketing - Complete post-purchase profit systems
✅ Expert Bonuses - CRO, eComm, high-ticket strategies from industry leaders
Plus continuous updates for an entire year.

This isn't just a course. It's your complete transformation into someone who can create any marketing asset you need in minutes instead of days.

But here's what makes RMBC II different from everything else:

You're not just learning tactics. You're learning to think strategically about the entire customer journey across every platform.

You understand context. You understand awareness levels. You understand how to be the architect while AI handles the execution.

The numbers don't lie:

• Write VSLs in 2-4 hours instead of weeks
• Generate 20-40 ads per day instead of struggling with a few
• Create email sequences in 10 minutes instead of hours
• Build complete funnels faster than most people write single pages
  

And just a little further down in this email, you’ll see a link where you can go to the sales page for RMBC II and be one of the first people to access it.
Before you do that though, I do want to share two important notes with you:

1. The YouTube Ads Module is “Coming Soon.”

I have one of the best YouTube Agencies on earth doing this module, however they unfortunately didn’t meet the deadline they’d committed to. I’m sure I’ll get it shortly, and if for some reason I don’t, I’ll have someone else who is equally world-class create that module instead.

This module is pretty late in the course, but I do want to be transparent and honest with you in case that affects your buying decision. And of course I’ll update buyers as soon as it does get added.

2. Most of the Module Summary PDFs are also coming soon.

These PDFs are convenient summaries of each module. They aren’t a core part of the course (my team created them, not me). But I know folks really enjoyed having them in RMBC I and we wanted to add them to RMBC II as well.

All of the PDFs are complete, but my team is still adding them to all of the sections after the Deep Research section. I expect they’ll get added for the rest of the videos in the next 24-48 hours but again, I want to be transparent.

Alright, so with those two quick caveats out of the way…
If you’re ready to dive right in…
Simply click the pretty blue link below right now :)

That course helped super-charge thousands of careers, transformed lives, and helped countless businesses scale to 7, 8, and 9 figures.

It’s my sincere belief and deepest hope that RMBC II will do the same…

And I’m so excited to share it with you.
-SPG

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