This book helps you come up with your subscription box idea, set up your website and start selling. Then take it even further and use the marketing tips in the book to reach your first 1000 subscribers.
Written by Bemmu Sepponen, the founder of Candy Japan, the Japanese candy subscription service profitably in operation since 2011.
Topics covered in the book
How much money you can make (with proof).
Coming up with your box idea.
How to be extra sure that you are offering something that people will actually want to buy.
How to find an excellent domain name which is still available.
Choosing your subscription ecommerce platform, covering all the major options available today.
What credit card fraud is and how it can affect you.
How to get custom boxes made.
Preparing inserts, sealing and photographing your box.
Interesting book and ideas. If you read between the lines a bit, you can use the exact same principles for building membership sites. What he is talking about in building a community so that people can become more engaged is one that we have done before.
He is doing this with physical products were most of us think in terms of information based products.
While I believe the profit margins are much higher in the information business, the concepts are sound and I can see a number of things that running with this model should work.
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