I agree Todd Gross has this artificial smile bored to see his face on products.
i pause asap not to get annoyed :)
(08-16-2015 06:46 AM)Skipperino Wrote: [ -> ]Todd Gross is an IM whore. As soon as I see his face and hear that boring, phony voice
of his I bail.
Unfortunately he always autostarts his videos so I am always subjected to a few seconds of
his bullcrap.
But many thanks to Sally for the effort and the share. Repped.
Contrary to other opinions, I'm finding value in this.
Concept: I admit I'm having a "doh" experience but while video ads aren't new to me I'd use them to generate a custom audience, then I used standard ads for retargeting. Using a **series** of video ads had simply not occurred to me -- as I say, "doh." But that tactic opens a LOT more opportunities than regular ads when you're not sure what angle will appeal to the targeted audience; and the ad cost should be a lot lower to get folks on to the website than traditional ads. So, new to me, may be old hat to you.
Templates: I agree the video templates in OTO1 are very unimpressive. Amateurish, even. But until I test them I'm not prepared to say they aren't effective. The ugliest image ads out-perform the "better looking" ones in Google display network ads and other media buys by a multiple, who knows what will work best here? "In God we trust, everyone else has to bring data" is a useful mantra. Opinions don't matter, data rules.
One template, in one of my niches, immediately gave me a set of ideas I can use for more typical videos, and can test against the template. Won't be soon, but I'll do it.
Interviews: What I know I'll really find value in though, is the interviews. Just the first one I watched gave me several ideas that I am confident will convert to cash.
The different perspectives on house interior/exterior for men versus women in the world of Real Estate -- I should have realized that, but hadn't. A colleague in real estate -- successful -- was similarly intrigued. He had the awareness but hadn't considered using video ads in line with the knowledge. So perhaps another "doh" moment for some, not for me.
And the ad that promotes a webinar "Starting in 1 hour" -- recorded of course but non-IM-ers rarely realize this and, according to the interviewee, so successfully staged that he got FB message "I realize you're in a webinar right now but I need to talk to you when it's over..." well, even if that was a staged comment (I'm always open to the claim that I'm being suckered by good marketing) that reinforces that it could be a VERY powerful technique to test in some markets and niches. I only skimmed the interview so need to go back and learn how exactly he does this but ... interesting.
Anyway, just my tuppence worth.
Tristan
Thank you for your honest a positive opinion.
I'm liking the training as well. I'm learning good stuff, and I just watched that interview on real estate marketing as well, and it's going to help my real estate biz.
Do you know how I can create the custom audience from people who view my video ads? It doesn't give me that option, and in this course they don't explain the alternative...
(08-17-2015 01:34 PM)tristan Wrote: [ -> ]Contrary to other opinions, I'm finding value in this.
Concept: I admit I'm having a "doh" experience but while video ads aren't new to me I'd use them to generate a custom audience, then I used standard ads for retargeting. Using a **series** of video ads had simply not occurred to me -- as I say, "doh." But that tactic opens a LOT more opportunities than regular ads when you're not sure what angle will appeal to the targeted audience; and the ad cost should be a lot lower to get folks on to the website than traditional ads. So, new to me, may be old hat to you.
Templates: I agree the video templates in OTO1 are very unimpressive. Amateurish, even. But until I test them I'm not prepared to say they aren't effective. The ugliest image ads out-perform the "better looking" ones in Google display network ads and other media buys by a multiple, who knows what will work best here? "In God we trust, everyone else has to bring data" is a useful mantra. Opinions don't matter, data rules.
One template, in one of my niches, immediately gave me a set of ideas I can use for more typical videos, and can test against the template. Won't be soon, but I'll do it.
Interviews: What I know I'll really find value in though, is the interviews. Just the first one I watched gave me several ideas that I am confident will convert to cash.
The different perspectives on house interior/exterior for men versus women in the world of Real Estate -- I should have realized that, but hadn't. A colleague in real estate -- successful -- was similarly intrigued. He had the awareness but hadn't considered using video ads in line with the knowledge. So perhaps another "doh" moment for some, not for me.
And the ad that promotes a webinar "Starting in 1 hour" -- recorded of course but non-IM-ers rarely realize this and, according to the interviewee, so successfully staged that he got FB message "I realize you're in a webinar right now but I need to talk to you when it's over..." well, even if that was a staged comment (I'm always open to the claim that I'm being suckered by good marketing) that reinforces that it could be a VERY powerful technique to test in some markets and niches. I only skimmed the interview so need to go back and learn how exactly he does this but ... interesting.
Anyway, just my tuppence worth.
Tristan
Re: creating custom audience from video views ... google "custom audience from video views" no quotes and the first reference (fb help) will show you how to do it in Power Editor. Basically, check one box. Note it creates 2 audiences; one from those who view the vid for at least 3 seconds, another for those who view 95% or more. Scroll down the SERP for other related useful info, used to be a certain minimum number of paid views for this to work, not sure if that's still in place.
Tristan
OP - appreciate the share
reps added
Awesome share!!! Max REPS to oggie and cash900.
As many members of this forum, I've spent thousands of dollars in FB ads. I am using it from 4 years ago, and started using video ads as soons they were released. And I can tell you that if you use a *series* of videos is not a new idea, neither you will 100% success in all your campaigns. In fact, you would spend way more money trying this strategy than conventional video advertising.
Since the moment you realize that using custom audiences to deliver regular ads is like sending a follow up email to your subscribers without having to build a list, you do not need that some monkey write a report that tells you to do the exact same thing with video.
Want to throw money anyway? Send me some for telling you this:
https://www.facebook.com/business/a/custom-audiences
https://www.facebook.com/business/help/1381779698788633
Believe me, you do not need these crap videos to 'inspire' you. If you want inspiration of good marketing videos search on Google (pssst! search on Youtube). You'll get plenty of ideas.
These videos are just taking valuable space on your hard disk and cosuming PC resources.
Real estate marketing??? Men vs women's viewpoint... Again, search on Google.
Promoting webinars using FB ads? Really? That thing has been promoted since FB ads exist. NOTHING new.
But you want to download and occupy space on your PC...It's ok. You want to try it..Ok. Spend some thousands and then agree with me. It's your call.
But this doesn't make Todd Gross's course any better. Lately he is delivering only total crap.
And one last detail, there is no way that you will make $$$$ with a budget of $10 following this amateurish blueprint as he states on his sales page.
P.S. Wnat to create audience with video ads?
https://www.facebook.com/help/community/...9114060573
(08-17-2015 01:34 PM)tristan Wrote: [ -> ]Contrary to other opinions, I'm finding value in this.
Concept: I admit I'm having a "doh" experience but while video ads aren't new to me I'd use them to generate a custom audience, then I used standard ads for retargeting. Using a **series** of video ads had simply not occurred to me -- as I say, "doh." But that tactic opens a LOT more opportunities than regular ads when you're not sure what angle will appeal to the targeted audience; and the ad cost should be a lot lower to get folks on to the website than traditional ads. So, new to me, may be old hat to you.
Templates: I agree the video templates in OTO1 are very unimpressive. Amateurish, even. But until I test them I'm not prepared to say they aren't effective. The ugliest image ads out-perform the "better looking" ones in Google display network ads and other media buys by a multiple, who knows what will work best here? "In God we trust, everyone else has to bring data" is a useful mantra. Opinions don't matter, data rules.
One template, in one of my niches, immediately gave me a set of ideas I can use for more typical videos, and can test against the template. Won't be soon, but I'll do it.
Interviews: What I know I'll really find value in though, is the interviews. Just the first one I watched gave me several ideas that I am confident will convert to cash.
The different perspectives on house interior/exterior for men versus women in the world of Real Estate -- I should have realized that, but hadn't. A colleague in real estate -- successful -- was similarly intrigued. He had the awareness but hadn't considered using video ads in line with the knowledge. So perhaps another "doh" moment for some, not for me.
And the ad that promotes a webinar "Starting in 1 hour" -- recorded of course but non-IM-ers rarely realize this and, according to the interviewee, so successfully staged that he got FB message "I realize you're in a webinar right now but I need to talk to you when it's over..." well, even if that was a staged comment (I'm always open to the claim that I'm being suckered by good marketing) that reinforces that it could be a VERY powerful technique to test in some markets and niches. I only skimmed the interview so need to go back and learn how exactly he does this but ... interesting.
Anyway, just my tuppence worth.
Tristan
Okay I added PDF 3 to the OP mega Link
Sorry I was busy this week-end
:-)
Ah tonywhite, thank you for that, the irony made me laugh out loud and that's very rare and very welcome. I greatly enjoyed your perspective.
Cheers,
Tristan
Hi
where the real estate training located?
is it Real Estate Investing folder?
thank you
(08-17-2015 05:24 PM)SofiaPortugal Wrote: [ -> ]Thank you for your honest a positive opinion.
I'm liking the training as well. I'm learning good stuff, and I just watched that interview on real estate marketing as well, and it's going to help my real estate biz.
(08-17-2015 01:34 PM)tristan Wrote: [ -> ]Contrary to other opinions, I'm finding value in this.
Tristan