[GET] Perfect Phrases for Sales and Marketing Copy - Barry Callen [pdf]

[NonConformer]

Perfect Phrases for Sales and Marketing Copy

Whether you're trying to come up with a terrific headline for a
newspaper ad, a snappy brochure for sales reps, or a slick radio script,
every word counts. That's why you need Perfect Phrases for Marketing and Sales Copy.
Filled with specific methods for writing the kind of headlines, body
copy, taglines, and calls to action that will capture customer attention
and move people to buy, this book gives you the how-tos and examples
you need to make every ad or marketing piece succeed.

• 23 creative approaches to naming a product, service, or business
• 18 ways to write a great headline
• 6 steps to creating memorable radio and TV ads

A must for writers, sales pros, and marketing people, this user-friendly
guide tackles every style and format, providing winning phrases for
powerful print ads, press releases, radio and television scripts, and
much more. It's your ultimate resource and one-stop reference for
phrases that provoke, phrases that inspire, phrases that sell.
Get It:

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[phyaya]

Thanks for this share , rep added.

[smartguy]

thank you for sharing. Rep added

[Nictoe]

Big thanks, rep added.

[jlynne3662]

Thanks OP, rep added. Here is a new mirror!

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[viking cpa]

I love this stuff Thanks!! Repps

[pahsurf]

Well worth the read, especially for anybody using youtube
+5 REP and Thanks

[Eidolon]

You got some great copywriting stuff NC - thanks for sharing and more rep given

[iFormula]

I have the physical version of this book. Its AWESOME!


Btw, just another mirror:

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[taurusman77]

wonderful share. many thanks and repped