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08-24-2016, 10:53 PM
Post: #1
[GET] "How to Map Content to Buyer Personas"
[Image: w_accd12c8.jpg]


Use this guidance to learn the 5 key steps to mapping content to buyer personas.

A popular (and incredibly effective) trend in marketing and sales recently is to map content to buyer personas. This 5-part ebook will teach you a simple way to create content that directly targets individual buyers, enabling your sales and marketing teams to engage buyers more effectively.

Learn how to:

Figure out your audience
Build out your personas
Do a content audit
Create core and persona-specific content
Track content effectiveness


https://mega.nz/#!5dAxFTTa!gBSGZE8r9hXSs...2dV3qCKU9w
08-24-2016, 11:07 PM
Post: #2
RE: [GET] "How to Map Content to Buyer Personas"
Thanks goran1977!
Nice B2B marketing info.




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