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03-05-2014, 06:55 AM
Post: #1
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[GET] Wizard Of Ads: Turning Words into Magic and Dreamers into Millionaires - Roy H. Williams [pdf]
Wizard Of Ad: Turning Words into Magic and Dreamers into Millionaires
Forget Madison Avenue! Learn the unvarnished truth about what works, what doesn't and why from the most fascinating storyteller since Paul Harvey. A lifelong student of humanity, Roy H. Williams has spent a quarter-century asking, "What makes people do the things they do?" And he's been using the things he's learned to stimulate miraculous growth for his small business clients for more than 25 years. His books and Monday Morning Memos are a constant source of fascination and entertainment for his students and friends around the globe. His first book, The Wizard of Ads, was voted Business Book of the Year in 1998. His second book, Secret Formulas of the Wizard of Ads, was named the Wall Street Journal's number one Business Book in America in 1999 and became a New York Times bestseller. The third book in the trilogy, Magical Worlds of the Wizard of Ads reached bestseller status again in late 2001. His fascinating fourth book, Accidental Magic, is a tightly condensed anthology of writing tips and insights, mixed with artistic examples provided by 106 of his amazing protégés. The Wizard's first fiction book, Destinae is a powerful allegory aimed directly at the heart of the reader. With forty branch offices in the US, Canada, and Australia, Wizard of Ads, Inc. is now serving the advertising and marketing needs of business owners around the globe. Our fees are tied to your growth. The only way for us to make more money is to increase the size of your business. Known to his readers simply as "the Wizard," the elusive Roy H. Williams teaches creative thinking, writing, and persuasion to journalists, educators, ministers, and businesspeople around the world. He has written six books, two of which have become national bestsellers. He lives in the middle of nowhere, Texas, with his wife Pennie, the Princess of the World. "An enlightening thought provoking approach to advertising is found between the covers of this spell-book. It's creative and insightful throughout, and reaches beyond the "hard numbers" that often seem to dominate media buying, advertising and marketing campaigns, and news headlines. Roy pushes aside statistics and realizes that there are people just like you and me behind the numbers. An advertising campaign is a link in a chain, only one part of the sales process. This book focuses both on creating a successful advertising campaign, as well as the other links in the chain including the creation of a pleasurable shopping experience that delivers the goods or services advertised. The Wizard presents lots of anecdotal tales and advice that relate to people and real world experiences. Chances are you will be able to personally relate to many of those contained within the book. Some attention is given to advertising strategies in print, radio and television, and in what context and for what purpose they should be used. Much of "The Wizard of Ads" is a collection of feel good stories, however within each, is advice and insight into the world of sales, advertising, and people. As the author states, the reader will either love or hate the book. Ten steps to successful selling or advertising this is not, chock full of common sense approaches to reaching out and connecting with people who may become your customers it is." "I read this book over ten years ago and it changed the way I thought of marketing and advertising, but also how I thought about life. Since then I have re-read it many times, and recently purchased the Kindle version to re-read it again. Roy Williams has a light way of explaining complex issues. Over and over it becomes clear that what we are trained to think about effective advertising is simply a waste of money for most people and businesses. Being able to think outside of the box I was able to increase sales 300% shortly after 9/11 when our competitors were going out of business. I am not saying this book will magically change your income or business, but if you read it with an open mind and wipe the slate of what you THINK you know, you can't help but benefit from it." Password requests will be ignored. Been answered a thousand times already. Search the forum or read the TOP of the freebie section. Get It: Magic Button : |
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05-11-2014, 04:27 AM
Post: #2
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RE:
this is wonderful!! thank you so much!!
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08-09-2016, 01:20 PM
Post: #3
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RE: [GET] Wizard Of Ads: Turning Words into Magic and Dreamers into Millionaires - Roy H. Williams [pdf]
All the links are down.. A re-up please. Thanks
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08-09-2016, 11:21 PM
Post: #4
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RE: [GET] Wizard Of Ads: Turning Words into Magic and Dreamers into Millionaires - Ro... | |||
08-10-2016, 12:59 PM
Post: #5
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RE: [GET] Wizard Of Ads: Turning Words into Magic and Dreamers into Millionaires - Roy H. Williams [pdf] | |||