11-02-2013, 11:40 AM
Lynda.com - Blogging for Your Business [27 Videos (MP4), 27 Subtitle files (SRT), 4 Exercise files (PDF, DOCX)]
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Lynda.com - Foundations of Logo Design with Von Glitschka [47 Videos (MP4), 33 Exercise files (PDF, AI, TIF, JPG)]
![[Image: JDgrklZ.jpg]](http://i.imgur.com/JDgrklZ.jpg)
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Lynda.com - Valerie Sutton - Insights from a Career Coach [20 videos (MOV)]
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Lynda.com - Running a Design Business: Freelancing [34 Videos (MP4), 34 Subtitle files (SRT), 15 Exercise files (PDF, DOC, GIF)]
![[Image: 8Jjqm6c.jpg]](http://i.imgur.com/8Jjqm6c.jpg)
![[Image: n9g1b.png]](http://img10.imageshack.us/img10/5707/n9g1b.png)
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Lynda.com - Running a Design Business - Starting Small [36 Videos (MP4), 36 Subtitle files (SRT), 36 Exercise files (PDF, DOC, PSD)]
![[Image: 8Jjqm6c.jpg]](http://i.imgur.com/8Jjqm6c.jpg)
![[Image: n9g1b.png]](http://img10.imageshack.us/img10/5707/n9g1b.png)
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Lynda.com - Managing Small Projects 2013 [38 videos (MOV)+ 1 exercise file (PDF)]
![[Image: E2CA0gE.jpg]](http://i.imgur.com/E2CA0gE.jpg)
![[Image: n9g1b.png]](http://img10.imageshack.us/img10/5707/n9g1b.png)
![[Image: Ijm9Fxg.jpg]](http://i.imgur.com/Ijm9Fxg.jpg)
Code:
Duration: 1h 27m
Coach: Morten Rand-Hendriksen
Blogging for Your Business takes you through the planning process of creating a blog as part of your business marketing strategy. Author Morten Rand-Hendriksen provides a structured approach that divides the planning process into discrete stages, each with its own tasks and decisions.
Through the course you are presented with key decisions, best practices, and expert advice that make you better informed and more equipped to build a blog that helps boost your business and its presence online. The course also shows how to set goals, delegate responsibilities, find a content niche, recruit contributors, and how to make technology decisions.
Topics include:
* Why blog for business?
* Defining goals for your blog
* Deciding where to host a blog
* Picking a platform
* Creating a content strategy
* Designing the blog
* Scheduling posts
* Promoting posts on Facebook, Twitter, and other social networks
![[Image: n9g1b.png]](http://img10.imageshack.us/img10/5707/n9g1b.png)
Code:
http://isavelink.com/n5tm4utx95uh
http://isavelink.com/7c643nh2te60
![[Image: passwordlogob.png]](http://img707.imageshack.us/img707/156/passwordlogob.png)
Code:
{{{Blocked by Omni Potens, reason: reports from LEGIT GB STARTER}}}
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Lynda.com - Foundations of Logo Design with Von Glitschka [47 Videos (MP4), 33 Exercise files (PDF, AI, TIF, JPG)]
![[Image: JDgrklZ.jpg]](http://i.imgur.com/JDgrklZ.jpg)
Code:
Lynda.com - Foundations of Logo Design with Von Glitschka
Avoid pitfalls, improve your design process, respond to demanding clients, and solve the creative problems that are involved in creating a logo. In this course, Von Glitschka shows you how to take care of the nitty-gritty, like quotes and contracts, and critical design decisions involved in building a brand identity package. Learn to define your client's expectations before the project begins with customer briefs and mood boards. Find out what the attributes of a great logo are, where to look for inspiration, and how to use sketches to propel you through the design process. Then Von turns to the business side and explains how to present your designs to clients and follow up on both positive and negative feedback. Finally, learn how to launch the logo and develop a narrative that will keep the visual style of the brand intact in the future.
Von Glitschka
Von is principal of Glitschka Studios a multi-disciplinary design firm in the Pacific Northwest. The studio shines as a creative hired gun for ad agencies, design firms, and in-house corporate art departments all around the world. He's a popular speaker on the topic of design and creativity, branding and marketing and is an adjunct professor of illustrative design and author of five books.
Topics include:
Gauging client perceptions
Determining the scope of work
Quoting a project
Profiling the client
Developing a brand name
Isolating design directions
Crafting a visual identity
Pitching your work
Presenting brand systems
Handling a change of course
Making style guides
Developing a brand narrative
![[Image: n9g1b.png]](http://img10.imageshack.us/img10/5707/n9g1b.png)
Code:
http://isavelink.com/y3s90hbtkfma
http://isavelink.com/hzumm0bbpyjr
http://isavelink.com/25lpjs826mvz
![[Image: passwordlogob.png]](http://img707.imageshack.us/img707/156/passwordlogob.png)
Code:
{{{Blocked by Omni Potens, reason: reports from LEGIT GB STARTER}}}
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Lynda.com - Valerie Sutton - Insights from a Career Coach [20 videos (MOV)]
![[Image: Oi3QXhA.png]](http://i.imgur.com/Oi3QXhA.png)
Code:
Are you feeling stuck in your current position, seeking a new one, or contemplating a career change? In this interview, author and career coach Valerie Sutton answers common questions about career development. For those thinking about a new career, she offers advice on assessing your passions and your personality, knowing when you need more education to get the job you want, and researching hiring trends in the industries that interest you. For those actively searching for jobs or getting back into the job market after an absence, she discusses how to write resumes and cover letters that speak to your talents, impress potential employers, and help you land an interview.
Topics include:
Making a career change and assessing hiring trends
Using a gap analysis to fill holes in your resume
Tailoring your resume
Evaluating postings on job boards
Maintaining an online presence
Having a portfolio
Increasing your visibility with recruiters
Moving up in your career
Valerie Sutton is a thought leader in career theory and student services in university settings. An experienced career coach within the MBA and education sectors, she has an expertise in applying research to practice, by utilizing technology to help create a "career consciousness" with her clients. As a Director of the Career Services Office, she has oversight of services that reach over 900 students annually at the Harvard Graduate School of Education.
Valerie's prior experience includes the Fox School of Business at Temple University, the Wharton School at University of Pennsylvania, and the Smith School of Business at the University of Maryland. Valerie is qualified in the Myers-Briggs Type Indicator, CareerLeader assessment, and has knowledge of the Strengthsfinder assessment.
Her interest is in training and development of individuals and teams in managing their career progression and understanding market demands, as it relates to recruitment and retention of employees. Through the use of career theory and coaching techniques, her goal is to teach individuals to take the initiative and lead the success of their own career.
![[Image: n9g1b.png]](http://img10.imageshack.us/img10/5707/n9g1b.png)
Code:
http://isavelink.com/4ft5e88wckkt
http://isavelink.com/o1mrzsomwjd7
![[Image: passwordlogob.png]](http://img707.imageshack.us/img707/156/passwordlogob.png)
Code:
{{{Blocked by Omni Potens, reason: reports from LEGIT GB STARTER}}}
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Lynda.com - Running a Design Business: Freelancing [34 Videos (MP4), 34 Subtitle files (SRT), 15 Exercise files (PDF, DOC, GIF)]
![[Image: 8Jjqm6c.jpg]](http://i.imgur.com/8Jjqm6c.jpg)
Code:
Duration: 1h 23m
Coach: Petrula Vrontikis
By choice or by circumstance, most designers will be freelancing one or more times during their career. In this course, Petrula Vrontikis provides an overview of the financial and creative advantages and disadvantages of being self-employed, along with methods, tools, and insights for starting out. The course helps you customize a strategy for your unique situation, from setting up accounts and tracking business expenses, to entering into contracts and invoicing for your work. The last chapter contains Petrula's advice on maintaining good business relationships and tactics for staying motivated and inspired.
Topics include:
* What is a freelancer?
* Tracking expenses
* Paying taxes
* Understanding business licenses
* Creating contracts and invoices
* Preparing, transferring, and storing files
* Tracking billing and payments
* Managing your work-life balance
Table of Contents:
Introduction 2m 30s
Welcome 1m 11s
Disclaimer 40s
Exercise files 39s
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Code:
http://isavelink.com/nt9ze55wywkz
![[Image: passwordlogob.png]](http://img707.imageshack.us/img707/156/passwordlogob.png)
Code:
{{{Blocked by Omni Potens, reason: reports from LEGIT GB STARTER}}}
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Lynda.com - Running a Design Business - Starting Small [36 Videos (MP4), 36 Subtitle files (SRT), 36 Exercise files (PDF, DOC, PSD)]
![[Image: 8Jjqm6c.jpg]](http://i.imgur.com/8Jjqm6c.jpg)
Code:
Duration: 1h 33m
Coach: Petrula Vrontikis
Learn how to transition your freelance design career into a full-fledged business, one step at a time, in this installment of Running a Design Business. Petrula Vrontikis, founder of her own design firm, explains how to parse the legal options, business licenses, and tax ramifications that come with starting a small business; hire subcontractors and employees; get work; and maintain good business relationships. The course also points to important trends in the industry that your office might want to embrace, such as virtual partnerships that allow you to nimbly collaborate, and common small business challenges that you want to make sure to avoid.
Topics include:
* Naming and structuring your business
* Keeping records
* Cultivating business relationships
* Hiring employees and subcontractors
* Creating schedules and managing deadlines
* Understanding industry trends
* Avoiding the pitfalls of spec work
* Promoting your business through social media
![[Image: n9g1b.png]](http://img10.imageshack.us/img10/5707/n9g1b.png)
Code:
http://isavelink.com/jaxoxmreai0t
http://isavelink.com/1n8b7hkvt9j3
![[Image: passwordlogob.png]](http://img707.imageshack.us/img707/156/passwordlogob.png)
Code:
{{{Blocked by Omni Potens, reason: reports from LEGIT GB STARTER}}}
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Lynda.com - Managing Small Projects 2013 [38 videos (MOV)+ 1 exercise file (PDF)]
![[Image: E2CA0gE.jpg]](http://i.imgur.com/E2CA0gE.jpg)
Code:
author Bonnie Biafore
subject Business, Project Management, Business Skills, Freelancing
level Beginner
duration 1h 37m
released Jan 17, 2013
Have you wondered how to make your small projects run as smoothly as possible without building in so many steps that they get cumbersome? In this course, author and project manager Bonnie Biafore shows how a successful small project starts with planning: documenting goals, identifying risks, measuring success, and confirming decision makers. The course also covers organizing your files, estimating time and costs, building a solid team, scheduling work, and getting the project underway. In addition, you'll explore how to hand out and track assignments, communicate with the team, work through issues, and bring your project to a close. This course follows the relocation of a small business as the sample project, but the course's strategies apply to a wide variety of small projects, including those in marketing, business development, product development, software development, freelancing, and the like.
Topics include:
Defining the life cycle and scope of small projects
Identifying the project customer and other stakeholders
Determining the right level of management
Collaborating
Scheduling work
Managing risk
Keeping things moving
Evaluating the project
Getting sign-off and tying up loose ends
![[Image: n9g1b.png]](http://img10.imageshack.us/img10/5707/n9g1b.png)
Code:
http://isavelink.com/uuxkjeh8p9mw
![[Image: passwordlogob.png]](http://img707.imageshack.us/img707/156/passwordlogob.png)
Code:
{{{Blocked by Omni Potens, reason: reports from LEGIT GB STARTER}}}