03-13-2013, 09:10 PM
Today I would like to share this really useful course on Landing Page Optimization by Meclabs (Marketing Experiments). Let me tell you that this is not the latest course which they have on their site but it is still useful. There is so specific sales page for this product as they replaced it with the new landing page optimization course.
However, you can check this sales page:
Actual Sales Page from August 2012:
Here is the course outline(8 sessions and 8 pdf slides accompanying it):
Session 1: Orientation and Meta Theory
Session 2: The Clarity of the Value Proposition
Session 3: Understanding the Motivation of the User
Session 4: Reducing Elements of Friction
Session 5: Tipping the Balance with Incentive
Session 6: Addressing Visitor Anxiety
Session 7: Optimization Process and Example
Session 8: Review of Key Principles
Here is the download link:
Part 1:
[hide]http://mir.cr/0JEXWWDB[/hide]
Part 2:
[hide]http://mir.cr/EAFCAPET[/hide]
Update:
The password for the archive is natasha
However, you can check this sales page:
Code:
http://www.meclabs.com/training/online-course/landing-page-optimization/outline
Actual Sales Page from August 2012:
Code:
http://web.archive.org/web/20120819120847/http://www.meclabs.com/training/online-course/landing-page-optimization/outline
Here is the course outline(8 sessions and 8 pdf slides accompanying it):
Session 1: Orientation and Meta Theory
Session 2: The Clarity of the Value Proposition
Session 3: Understanding the Motivation of the User
Session 4: Reducing Elements of Friction
Session 5: Tipping the Balance with Incentive
Session 6: Addressing Visitor Anxiety
Session 7: Optimization Process and Example
Session 8: Review of Key Principles
Here is the download link:
Part 1:
[hide]http://mir.cr/0JEXWWDB[/hide]
Part 2:
[hide]http://mir.cr/EAFCAPET[/hide]
Update:
The password for the archive is natasha