01-19-2013, 06:11 AM
2013 has not yet been released....
Mobile has unquestionably come a long way in the last few years, establishing itself as a medium that can no longer be ignored. It is also a medium that has been ‘interrupted’ by some game changing technology that has changed the way we live.
This complete guide from leading experts in the mobile field includes, measuring mobile, m-commerce, advertising on mobile, integrating mobile and the future of mobile.
FileSize
[hide]http://www.iabuk.net/sites/default/files/iab-Mobile-Handbook-Pages_0.pdf[/hide]
Mobile has unquestionably come a long way in the last few years, establishing itself as a medium that can no longer be ignored. It is also a medium that has been ‘interrupted’ by some game changing technology that has changed the way we live.
This complete guide from leading experts in the mobile field includes, measuring mobile, m-commerce, advertising on mobile, integrating mobile and the future of mobile.
FileSize
[hide]http://www.iabuk.net/sites/default/files/iab-Mobile-Handbook-Pages_0.pdf[/hide]