07-08-2012, 11:48 AM
TOTAL PRODUCT BLUEPRINT by Brendon Burchard is a 6-module deep-dive training on how to CREATE information products and programs, AND how to MARKET them strategically and effectively to generate recurring revenue while building an enduring expert/guru brand.
TOTAL PRODUCT BLUEPRINT by Brendon Burchard provides sample outlines, scripts, examples, and marketing emails and sample webpages (including exactly what campaigns to run and what effective opt-in and sales pages should look like) for EACH type of product and program. You'll learn the TACTICAL instructions and tools for creating and marketing these 12 products and programs:
-- Module #1: ebooks/books
-- Module #2: teleseminars and audio programs
-- Module #3: webinars and continuity/memberships
-- Module #4: speeches and seminars/live events
-- Module #5: online courses and dvd home study courses
-- Module #6: coaching/consulting and mastermind programs
The original thread i found here were closed
[GET] Total Product Blueprint ($1997)
This one is open [GET] Brendon Burchard - Total Product Blueprint ★ ★ Complete ★ ★
but all links were dead.
This is a (free) training series that he offers for opting into his list.
But you can see them (or download them if you’re handy) from here:
part 1:
Part 2:
Part 3:
Bonus webinar:
[hide]sales page:
delivered:
[/spoiler]
== Here are some of the PERSONAL NOTES from the above 3 part training…
--------------
Why they don't buy? because they do not…
TOTAL PRODUCT BLUEPRINT by Brendon Burchard provides sample outlines, scripts, examples, and marketing emails and sample webpages (including exactly what campaigns to run and what effective opt-in and sales pages should look like) for EACH type of product and program. You'll learn the TACTICAL instructions and tools for creating and marketing these 12 products and programs:
-- Module #1: ebooks/books
-- Module #2: teleseminars and audio programs
-- Module #3: webinars and continuity/memberships
-- Module #4: speeches and seminars/live events
-- Module #5: online courses and dvd home study courses
-- Module #6: coaching/consulting and mastermind programs
The original thread i found here were closed
[GET] Total Product Blueprint ($1997)
Code:
http://bestblackhatforum.com/Thread-GET-Total-Product-Blueprint-1997
This one is open [GET] Brendon Burchard - Total Product Blueprint ★ ★ Complete ★ ★
Code:
http://bestblackhatforum.com/Thread-GET-Brendon-Burchard-Total-Product-Blueprint-★-★-Complete-★-★
This is a (free) training series that he offers for opting into his list.
But you can see them (or download them if you’re handy) from here:
part 1:
Magic Button :
Code:
http://www.totalproductblueprint.com/12products/
Part 2:
Magic Button :
Code:
http://www.totalproductblueprint.com/marketing/
Part 3:
Magic Button :
Code:
http://www.totalproductblueprint.com/strategy/
Bonus webinar:
[hide]sales page:
Code:
http://www.totalproductblueprint.com/webinar/
Code:
http://www.totalproductblueprint.com/webinarreplay
== Here are some of the PERSONAL NOTES from the above 3 part training…
Magic Button :
7 kinds of pages you need:
1. Feeder pages (home, facebook, twitter, backlinks, ads)
2. opt in page - lead capture, squeeze.
3. Value sequence (give 3 value pages) (to motivate the opt in and fulfill promise)
4. sales video
5. check out page
6. upsell, downsell, bump...
7. Thank you page
1. Feeder pages (home, facebook, twitter, backlinks, ads)
2. opt in page - lead capture, squeeze.
3. Value sequence (give 3 value pages) (to motivate the opt in and fulfill promise)
4. sales video
5. check out page
6. upsell, downsell, bump...
7. Thank you page
--------------
Why they don't buy? because they do not…
Magic Button :
1. …understand what you've got
2. …want and value it - how it's relevant to them personally - wiifm
3. …believe you
- be a credible expert
- be a researcher - have perspetive and synthesize other experts
- be a role model - do good work and they care
4. …believe THEY can do it.
- Project customer into the future with that benefit
- paint mental picture, show how THEY can do it, how other LIKE THEM have done it.
5. …believe they could afford it.
- not about the resources you have, but how resourceful you are.
- price juxtipusition (have 10x value of price)
6. …want it NOW! Have a sense of urgency.
2. …want and value it - how it's relevant to them personally - wiifm
3. …believe you
- be a credible expert
- be a researcher - have perspetive and synthesize other experts
- be a role model - do good work and they care
4. …believe THEY can do it.
- Project customer into the future with that benefit
- paint mental picture, show how THEY can do it, how other LIKE THEM have done it.
5. …believe they could afford it.
- not about the resources you have, but how resourceful you are.
- price juxtipusition (have 10x value of price)
6. …want it NOW! Have a sense of urgency.