He also recommends deleting all monetization while cleaning up
(adsense, ads, banners, affiliate links).
He says get rid of all duplicate (not original) content, all spun content,
remove weird SEO stuff, like bold keywords or H1 and H2 tags all over with keywords,
or images stuffed with keywords. He said something about using nofollow in Wordpress.
Make sure you have a clean design, about us, privacy page, and site map.
After switching over, use naked links (your url) or generic text (more info, click here).
Build links slowly. Build steadily until you are sure your ranking is solidified. Don't target
any keyword phrases in the links. Keep links and content squeaky clean. Don't automate.
Before 301 redirect, copy content to new site. If Wordpress on old site, then install WP
on new site and you'll have to move the database and other files. Does not go into detail.
301 using .htaccess file
a. If you don't have one, create one by uploading a file named htaccess.php and then renaming it .htaccess
b. Edit the .htaccess file--add the following code--the $1 is not a subdomain but required code
Code:
Options +FollowSymLinks
RewriteEngine on
RewriteRule (.*) http://www.yournewdomain.com/$1 [R-301,L]
301 redirect using .php file (not in video -- caution -- not sure if this works as well -- your hosting must have php)
a. create index.php and upload to the old domain public_html folder. Contents:
Code:
<?php
Header("HTTP/1.1 301 Moved Permanently");
Header("Location:http://your-new-domain.com");
?>
It seems ridiculous that Google has an "over optimization" penalty.
It just games and messes with the heads and financial stability of IMers.
-
Michele