James is pushing this selling platform hard across multiple products.
Please be aware that WHOP.com is a seller centric platform which protects the creators more than the buyers.
What this means is that there are a lot of scammy creators which will promise the moon and don't deliver on the promise and you as a buyer will not get your money back.
There are a lot of disgruntled customers there but they are shut out of the system or ignored in favor of the creators.
Iman Gadzhi also saw an opportunity in this platform and has become co-owner in April 2025.
Good luck to all creators on WHOP.com.