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Unit Economics and CRM: LTV, Churn, Retention Rates, Cohorts
Unit Economics and Customer Relationship Management: LTV, Churn, Retention rates, Cohorts
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Welcome to course: Unit Economics and CRM: LTV, Churn, Retention Rates, Cohorts

This module is part of course Professional Diploma in Unit Economics Management

you may join it separately or as part of the full program

Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on higher and professional hybrid (on-campus and online) education at areas: Business and Administration, Science and Technology, Banking and Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency and Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry, and resident of the incubator "The Fintech House of Portugal".

MTF is present in 204 countries and has been chosen by more than 220,000 students.

Unit economics is a fundamental concept in business that focuses on understanding the direct revenues and costs associated with a particular business model or product at a per-unit level. These "units" can be customers, orders, products, or any other relevant metric. Analyzing unit economics helps companies and experts assess the sustainability and profitability of their operations.

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Unit Economics and CRM: LTV, Churn, Retention Rates, Cohorts
Unit Economics and Customer Relationship Management: LTV, Churn, Retention rates, Cohorts
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