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THE NEW RULES OF MARKETING and PR
(7th Edition - Apr 28, 2020 - Completely Revised and Updated)
How to Use Content Marketing, Podcasting, Social Media,
AI, Live Video and Newsjacking to Reach Buyers Directly

[Image: LWR_Recording.png]



The 2011 edition of this book was shared here:
http://bestblackhatforum.com/Thread-GET-...bestseller and here (2018?) http://bestblackhatforum.com/Thread-GET-...g-in-A-Box

DESCRIPTION - FROM AMAZON.COM

The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information

In the Digital Age, marketing tactics seem to change on a day-to-day basis.

As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task.

How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business.

An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising!

The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you:

- Incorporate the new rules that will keep you ahead of the digital marketing curve
- Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you
- Use web-based communication technologies to their fullest potential
- Gain valuable insights through compelling case studies and real-world examples
- Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat


The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.

Copyright April 28, 2020, 451 pp., PDF

GET IT HERE:
Magic Button :
Code:
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https://icedrive.net/0/c0MI82NIZA
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OR
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https://www.mediafire.com/file/aga9pi89sennxr2/NEW+RULES+OF+MARKETING++PR+how+to+use+social+media,+online+video,+mobile+applica​tions,+blogs...+,+news+releases,+and+viral+marketing+to+reach+buye.+by+DAVID+MEE​RMAN+SCOTT+(z-l.pdf/file
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NOTE: I uploaded this to Icedrive and Mediafire, so these links should last a bit; however, if anything happens with the links, you can get this download from b(dash)ok(dot)cc. That's where I got it from; just be sure to download from the 7th edition/2020 copyright link or you will be getting an earlier (not most recent) edition.

VIRUS TOTAL:
https://www.virustotal.com/gui/file/6509.../detection
File name: NEW RULES OF MARKETING PR how to use social media, online video,
mobile applications, blogs...news releases, and viral marketing to reach buyers directly by DAVID MEERMAN SCOTT.pdf
File size: 5.56 MB
Detection ratio: 0 / 61
Analysis date: 2021-06-24 19:23:41 UTC

If you're seeing this post anywhere other than bestblackhatforum.com
or being shared by anyone other than Layna61524, then that's where/who
THEY TOOK IT FROM!


Enjoy!

Thanks
for reading!
Layna61524
NICE SHARE, LAYNA. I'M TOTALLY OUTTA REPS FOR THEDAY, SO WILL NEED TOP COME BACK TO REP.
Thank you. This book already marched to 7th edition since it published. Always updated with current trends of marketing. Unlike others, published and no update :-)

Of course, reputation given.

Thanks Nice Thread Happydance
great share Layna. +5reps. thanks
@All: Thanks for the kind posts.

@derganatown: I could have replied sooner if you would have sent me a PM. I don't have all of the books you've posted links for but moments ago, I just shared everything "Jeffrey Lant" that I have (or could find direct downloads for in a web search).

Please go here to see it...

DR. JEFFREY LANT STUFF
Magic Button :
Code:
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http://bestblackhatforum.com/Thread-GET-DR-JEFFREY-LANT-STUFF-AND-A-FEW-E-BOOKS-FROM-OTHER-NOTED-MARKETERS
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I hope that helps.


===============
UPDATE --- JUNE 29, 2021
===============

Also, I just tried to private message you with this information but you've reached your PM limit. Please delete some messages in your Inbox to see if that will help anyone trying to reach you to get through.

Thanks
Layna61524
Once again Layna proves why she rocks. Thank you for the great share! +5 left for you.
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