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The biggest mistake marketers make with Twitter is not realizing its full potential as a way to bring in more revenue.

Yes, Twitter is a place for engagement with followers; but it’s also a place to generate leads and drive new sales for your organization.

Our ebook, with a foreword by Laura Fitton, the author of "Twitter for Dummies," explains how to use the social network to drive real business results.

In this ebook, you will discover the different stages of optimizing your Twitter presence for attracting leads and customers. More specifically, you will find out how to:

Optimize your Twitter presence for brand awareness and search
Jump start your Twitter lead generation strategy
Measure the ROI of Twitter


Code:
http://blog.hubspot.com/Portals/249/docs/ebooks/how_to_attract_customers_with_twitter.pdf
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