03-02-2021, 05:22 AM
My cousin used to do mail order until he retired a few years back.
He had a clear out and passed on a lot of his old books to me.
I finally gat around to checkin' out a few.
This one is what he told me got him into writing his own books.
Nothing to do with the subject matter.
He just thought, "$150 for this? I could do better!"
So he wrote 8 books of his own.
Typed them up and had a few thousand of each printed at local print shop.
Sold out and has retired on the proceeds.
The book is a little outdated now.
But maybe of some use.
Perhaps it will inspire one or two members of our BBHF family?
Anyway.
Here it is...
![[Image: The-Roadway-To-Success.jpg]](https://i.ibb.co/1fRhWFL/The-Roadway-To-Success.jpg)
No sales page:
The Roadway To Success
How To Make Your Fortune In Mail Order
Laura Johnson
Book Contents:
Title page
Introduction Letter
Getting To The point
Myths
Chain Letters
Multi-Level Marketing
The Roadway To Success
Keep At It
The Ad
Headline
Body Copy
The Media
What About Direct Mail?
Direct mail
The Classifieds
CO-OP A Stepping Stone
Percentages What Do They Mean
Don't Forget Your Timing
How Do I Handle Responses?
National Advertising
I have scanned and converted to pdf.
Turned out okish.
Enjoy.
He had a clear out and passed on a lot of his old books to me.
I finally gat around to checkin' out a few.
This one is what he told me got him into writing his own books.
Nothing to do with the subject matter.
He just thought, "$150 for this? I could do better!"
So he wrote 8 books of his own.
Typed them up and had a few thousand of each printed at local print shop.
Sold out and has retired on the proceeds.
The book is a little outdated now.
But maybe of some use.
Perhaps it will inspire one or two members of our BBHF family?
Anyway.
Here it is...
No sales page:
The Roadway To Success
How To Make Your Fortune In Mail Order
Laura Johnson
Book Contents:
Title page
Introduction Letter
Getting To The point
Myths
Chain Letters
Multi-Level Marketing
The Roadway To Success
Keep At It
The Ad
Headline
Body Copy
The Media
What About Direct Mail?
Direct mail
The Classifieds
CO-OP A Stepping Stone
Percentages What Do They Mean
Don't Forget Your Timing
How Do I Handle Responses?
National Advertising
I have scanned and converted to pdf.
Turned out okish.
Enjoy.
Magic Button :