06-16-2020, 04:51 AM
Recent changes affecting deliverability and spam filters
How to set up a DMARC record for your domain
In the past DMARC (Domain-based Message Authentication, Reporting, and Conformance) used to be optional part of your domain's settings.
However spam filters are continuing to get more strict as mail providers attempt to limit spam. Many major email providers have started to deliver emails from domains without a DMARC record directly to spam.
DMARC is now a critical element of your domain settings and we recommend setting up your DMARC record to make sure your emails are not ending up in your recipient's spam folder.
You can check to see if your DMARC record (as well as SPF and DKIM records) is set up correctly by checking your Domain health on a tool like MX Toolbox.
Here's how to get that set up:
Google: How to set up a DNS record, SPF, DKIM and DMARC for Google
Microsoft: How to set up a DNS record, SPF, DKIM, and DMARC for Microsoft Office 365
SMTP: If you're using SMTP, your email provider will have their own steps for setting up a DMARC record. You'll want to reach out to your email provider for guidance.
You may want to contact your Domain Registrar for help with this as they'll have the tools to ensure your DMARC record is set up correctly.
The bottom line: If you don’t set up a DMARC record and follow deliverability best practices, most of your emails will be caught by spam filters.
How to set up a DMARC record for your domain
In the past DMARC (Domain-based Message Authentication, Reporting, and Conformance) used to be optional part of your domain's settings.
However spam filters are continuing to get more strict as mail providers attempt to limit spam. Many major email providers have started to deliver emails from domains without a DMARC record directly to spam.
DMARC is now a critical element of your domain settings and we recommend setting up your DMARC record to make sure your emails are not ending up in your recipient's spam folder.
You can check to see if your DMARC record (as well as SPF and DKIM records) is set up correctly by checking your Domain health on a tool like MX Toolbox.
Here's how to get that set up:
Google: How to set up a DNS record, SPF, DKIM and DMARC for Google
Code:
https://docs.mailshake.com/article/221-dns-record-googleMicrosoft: How to set up a DNS record, SPF, DKIM, and DMARC for Microsoft Office 365
Code:
https://docs.mailshake.com/article/222-dns-record-microsoftSMTP: If you're using SMTP, your email provider will have their own steps for setting up a DMARC record. You'll want to reach out to your email provider for guidance.
You may want to contact your Domain Registrar for help with this as they'll have the tools to ensure your DMARC record is set up correctly.
The bottom line: If you don’t set up a DMARC record and follow deliverability best practices, most of your emails will be caught by spam filters.