03-31-2019, 04:09 PM
Digital remains the dominant force in ad spend and is forecast to cross the 40%-mark for the first time in 2019.
In the US, digital is predicted to overtake TV’s share of 2019 ad spend for the first time.
19 pages PDF short read.
No VS (direct download from the source)
https://assets-eu-01.kc-usercontent.com/27bd3334-62dd-01a3-d049-720ae980f906/1c16d9c0-8f3f-420b-9104-b6acdd1b0e9f/Ad Spend - 2019 Final.pdf
Enjoy
.
In the US, digital is predicted to overtake TV’s share of 2019 ad spend for the first time.
19 pages PDF short read.
No VS (direct download from the source)
https://assets-eu-01.kc-usercontent.com/27bd3334-62dd-01a3-d049-720ae980f906/1c16d9c0-8f3f-420b-9104-b6acdd1b0e9f/Ad Spend - 2019 Final.pdf
Enjoy
.