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Bruce Kasanoff - How to Self-Promote without Being a Jerk (2014, Now Possible, format:azw3 - Kindle)



You want more career success, but you don't like to self-promote. Is there a solution for you?

Absolutely. As the ghostwriter behind many highly successful thought leaders, Kasanoff has first-hand knowledge of what really works. Now he reveals dozens of counter-intuitive tips to put your own ideas front and center.

Attract and engage clients
Strengthen your professional relationships
Expand your network
Elevate your reputation
Find new opportunities and a better job

Lesson #1--it's not blatant self-promotion, but rather the exact opposite. Helping others is the single best way to get positive attention.

Lesson #2--the secret to social media is also to help others. The more you support others, the more credibility and reach you will enjoy. "This credibility," says Kasanoff, "Will come in handy when you most need it, but too many people ignore or forget this." The author includes dozens of simple tips for finding the sweet spot between helping others and still meeting--or exceeding--your own goals.

Want more proof? Check out Bruce Kasanoff on LinkedIn, where he is one of the most prolific and widely followed professionals, thanks to the simple fact that he practices what he preaches. Without a company, marketing staff, or PR team, he has managed to have his voice be heard. You can do the same.

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Thanks a lot Auntie, reps for you.

Thanks for this...

Thanks, Auntie. This sounds like an interesting read.

HOW TO SELF-PROMOTE
(WITHOUT BEING A JERK)

(Bruce Kasanoff)

FROM THE INTRODUCTION

Let’s be clear: you are most definitely not a jerk.

This book is for people who are reluctant to blow their own horn.

This is almost certainly true of you; otherwise, you would have picked up the book “How to Hog the Limelight” instead of this one.

First, some goods news: increasingly, the world favors people like you.

The rise of social media and 24/7 wireless services makes life far more transparent than it was even a few years ago. Word spreads faster. Social media is all about sharing the good stuff and warning people about the bad.

If you are nasty or deceitful, others find out quickly. If you do something wonderful, the same is true.

That having been said, there are more than seven billion people in the world. You can’t just go about your business and hope someone notices you.

Like it or not, you have to make it easy for others to understand what you have to offer and what you aspire to accomplish.

That takes self-promotion, and this book explains how to do this in a respectful, honest, and effective manner.

The basic idea is pretty simple: help others, and you will benefit, too.

Some call this approach enlightened self-interest. I call it basic common sense. By acting this way, you will help create the type of world in which you will enjoy working and living.

I’ve structured this book around a single sentence, one I use every day. It drives my consulting practice, my writing, and the way I lead my life:

Be generous and expert, trustworthy and clear,
open-minded and adaptable, persistent and present.

Generous means to help others long before – and after – you need their help.

Expert means to be extremely competent in one or more areas that others value. It also means that whenever you take on a task, you do your best.

Trustworthy means to take ownership of your words and actions, and recognize that you live in a world in which they will increasingly be recorded, remembered, analyzed, and replayed.

Clear means to know what you want and be able to communicate it effectively.

Open-minded means no matter how knowledgeable or successful you become, you never stop listening and learning.

Adaptable means to keep your options open - so that when the world surprises you, it won’t be that surprising.

Persistent means to keep trying, even when times are tough and you are tempted to quit.

Present means that although you should learn from the past and be prepared for the future, you should pay close attention to the present moment as it unfolds - otherwise, you will miss a great deal.

This book is a collection of actionable tips, organized around these eight elements. These tips will help you gain the right kind of attention.

Just so you know, modest portions of this book have appeared in my LinkedIn articles; I chose some of the passages that readers seemed to find most helpful.

If you like this book, I have two favors to ask. First, please write a review at Amazon, because reviews play a huge role in helping other people discover useful books.

Second, please tell your friends and colleagues about it. There is no bigger compliment you can give an author than to recommend his or her work to others.

Copyright 2014, 103 pp., PDF and KINDLE/AZW3

GET IT HERE:

Magic Button :

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https://www.mediafire.com/file/rr7kv62edpcjcbs/Self+Promote.rar/file
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https://www74.zippyshare.com/v/DrtKjpEF/file.html
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LAYNA'S NOTE: In case you need to use the Mirror Creator links in the OP (instead of my mirrors), try the Solidfiles link --- it's the one I used.

VIRUS TOTAL
https://www.virustotal.com/gui/file/cfda.../detection
File name: Self Promote.rar
File size: 7.26 MB
Detection ratio: 0 / 60
Analysis date: 2020-12-17 22:18:34 UTC

Enjoy!


for reading!
Layna61524