Never really cared for copy writing but in this 82 page pdf,
He wants you to 'speed learn' the art of writing sales copies from CB etc.
Then he basically just analyzes the parts of the sales page, what makes it good etc.
Then he tells you how to price the service and where to sell it[forums], and surprisingly he suggests the IM niche, no idea how he's going to face all the competition he has created. Lower price I guess, his cheapest sales copy is $297...
Conclusion:
If you really want to be a copy writer, this is very good. If you aren't anywhere near writing stuff for people, stay away. Go do CPA, Affiliate Marketing or something.
I agree. This is decent information for newbies that want to start a copywriting business. He lays it all out from headline to P.S.
However, it is all very basic information. There are better products out there. Oh should I say... in here. Right in this forum.
It's a good introduction to copywriting but if you want a product that will teach you the ins and outs of writing copy from A to Z, I would suggest Scott Haines' Shortcut Copywriting Secrets. It will give you insane information from one of Gary Halbert's mentor students. Trust me, well worth the money. Well, you get it here for free but it's being sold at $797.