02-09-2018, 03:45 PM
The Do-It-Yourself Lobotomy: Open Your Mind to Greater Creative Thinking
![[Image: 51Pd98RxieL._SX330_BO1,204,203,200_.jpg]](https://images-na.ssl-images-amazon.com/images/I/51Pd98RxieL._SX330_BO1,204,203,200_.jpg)
An Adweek Book
Master the techniques that top companies use to spark creativity
In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject, providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180-degree Thinking™, 100 MPH Method, and other techniques he employs in his creative consulting practice are easy-to-use strategies for unleashing new ideas and facilitating creative product development, advertising, and marketing plans. This book has the added benefit of Monahan's experience of using these methods at A-list client companies.
SP: https://www.amazon.com/dp/B000PY4KB6/
DL: http://www61.zippyshare.com/v/5NswDXNa/file.html
An Adweek Book
Master the techniques that top companies use to spark creativity
In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject, providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180-degree Thinking™, 100 MPH Method, and other techniques he employs in his creative consulting practice are easy-to-use strategies for unleashing new ideas and facilitating creative product development, advertising, and marketing plans. This book has the added benefit of Monahan's experience of using these methods at A-list client companies.
SP: https://www.amazon.com/dp/B000PY4KB6/
DL: http://www61.zippyshare.com/v/5NswDXNa/file.html