12-31-2017, 01:12 AM
The Samurai,
Very true words...all of them
The fact is that as a business person you have to do what supports your business model.
Sadly most people who feel they are in business, especially IM, do not have a business model.
If your ideal target audience are the very low-end Warrior Forum crowd then it makes sense to product accordingly.
Unfortunately many people on the WF will NEVER implement what they buy because at such a low price the value is perceived to be very low (there's a difference between "price" and "value") - and when we perceive something to be of low value then we don't take it seriously.
I do the same with anything I purchase even though I stopped buying and selling anything on the WF years ago.
It's just not worth it.
For instance, the exact same product I offered on the WF as a WSO related to lead generation and lead magnets struggled to make 20 sales at $27 but sold for $297 elsewhere with an upsell of 1 on 1 coaching for $297.
Same product, hugely different results.
So I've built my "wall" to actually keep WF members away from my products in order to maintain the value and of course make easier profits while helping people become successful in what they do.
So I'm with in total agreement with The Samurai on this!
WW
Very true words...all of them
The fact is that as a business person you have to do what supports your business model.
Sadly most people who feel they are in business, especially IM, do not have a business model.
If your ideal target audience are the very low-end Warrior Forum crowd then it makes sense to product accordingly.
Unfortunately many people on the WF will NEVER implement what they buy because at such a low price the value is perceived to be very low (there's a difference between "price" and "value") - and when we perceive something to be of low value then we don't take it seriously.
I do the same with anything I purchase even though I stopped buying and selling anything on the WF years ago.
It's just not worth it.
For instance, the exact same product I offered on the WF as a WSO related to lead generation and lead magnets struggled to make 20 sales at $27 but sold for $297 elsewhere with an upsell of 1 on 1 coaching for $297.
Same product, hugely different results.
So I've built my "wall" to actually keep WF members away from my products in order to maintain the value and of course make easier profits while helping people become successful in what they do.
So I'm with in total agreement with The Samurai on this!
WW
(12-28-2017 05:46 PM)The Samurai Wrote: [ -> ](12-28-2017 05:25 PM)smithnowt Wrote: [ -> ]The Samurai for this great looking share (+Rep added, of course).
When I see such things I always wonder because IF the seller is actually making $$$, then why offer his 'secret' to the public at $17 ??
This seems very odd to me.
1. Multiple streams of income
2. He wants to build an email list for long term success
3. He wants to become an authority on this niche
4. Informational product is a billion dollars industry. A lot of money right there
5. Why $17? Because most newbies don't have a lot of money to buy pricey informational products. Low cost FE is a bait for more high price upsells and done for you services. This is just how MMO niche business works
6. I think this is not a secret at all. That's just a marketing tactic. Have you ever heard about this book "The Secret"? Lots of people bought this book because of its name. The concept is the same from ages ago. What you focus on grows. So, the name is just a marketing tactic from them