07-07-2017, 07:25 AM
Value Innovation Process® Success Stories
See how companies drove business growth through innovation. New Products and Services that exceeded their customers' need
What Will I Learn?
1. Show that when you follow the Value Innovation Process you will deliver exceptional value to the Most Important Customer in
the Value Chain (all six examples)
2. Demonstrate the importance of following each step of the Value Innovation Process
3. Underscore that you must identify the Most Important Customer correctly (The FoldedPak and Nautilus examples)
4. When you are introducing a consumer product the world has not seen before, you must win the Zeroth and Second Moments
of Truth (NovaMin/gsk example)
5. Support functions (IT, HR, finance, etc.) can use the Value Innovation Process to deliver much greater value to the Business
Units (Chevron example)
6. Show you can transform a commodity product to a breakthrough (Aplicare example)
7. NonProfit companies can use the Value Innovation Process as effectively as ForProfits (Compassion International)
Please add me Reps, Thanks!!
https://www.udemy.com/value-innovation-process-success-stories/
See how companies drove business growth through innovation. New Products and Services that exceeded their customers' need
What Will I Learn?
1. Show that when you follow the Value Innovation Process you will deliver exceptional value to the Most Important Customer in
the Value Chain (all six examples)
2. Demonstrate the importance of following each step of the Value Innovation Process
3. Underscore that you must identify the Most Important Customer correctly (The FoldedPak and Nautilus examples)
4. When you are introducing a consumer product the world has not seen before, you must win the Zeroth and Second Moments
of Truth (NovaMin/gsk example)
5. Support functions (IT, HR, finance, etc.) can use the Value Innovation Process to deliver much greater value to the Business
Units (Chevron example)
6. Show you can transform a commodity product to a breakthrough (Aplicare example)
7. NonProfit companies can use the Value Innovation Process as effectively as ForProfits (Compassion International)
Please add me Reps, Thanks!!
https://www.udemy.com/value-innovation-process-success-stories/