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Quote:Split  testing  is  one  of  those  things  a  lot  of  marketers  neglect  to  use,  because they think it’s overly complicated or isn’t really necessary. And it’s understandable. It does seem like it would be a bit technical, but it’s actually a lot easier than you probably think!

As far as necessary—well, it’s as necessary as any other element of your business,  and  you’ll  learn  why  later.  Trust  me,  split  testing  is  a  vital  component of your business. You might be able to succeed without it, but you could have even more success if you do use it!

So what is split testing, anyway?

Split  testing,  in  case  you  haven’t  heard  of  it,  is  the  process  of  testing  multiple versions of a particular piece of copy in order to find out which one  converts  best.  For  example,  you  could  test  multiple  versions  of  a  page’s headline, or multiple color variations of a sales page.

You can do this manually by simply running one version for a while and tracking results, then making a change and allowing it to run for a while and  comparing  results,  or  by  using  a  special  piece  of  software  that  shows the different versions to visitors on a rotating basis.

In this guide, you’re going to learn why split testing is so essential, and how you can use it to benefit your business.

So let’s begin.

(07-07-2018 03:34 AM)bodmas Wrote: [ -> ]Where is the new link mark00017 ???

(07-07-2018 08:54 AM)punkim Wrote: [ -> ]

(07-07-2018 03:34 AM)bodmas Wrote: [ -> ]Where is the new link mark00017 ???

See Post #1 my friend.