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Yep, I was doing this in 2010/2011 as well. There was a WSO out at that time (or some course) that showed how to nail it and it was super easy to get in the top 3 of the six pack or most times right at the top.

Then they changed everything and it was almost impossible to keep a client at the top. I am pretty sure now, that it is mostly based on geography. ie) if you where to search for a plumber in a certain town, the plumber closest to where google puts its pin for the center of that town would come up first, then the next, etc. Or it is based on zip code. Wherever google feels a certain zip/postal code resides, the businesses with the closest zip/postal codes come up first.

I have a horrible time with a client that has a post office box. Their actual business is located some 20 miles away from where their postal code belongs, but google continues to put them in the wrong place. Then I move the pin, resubmit everything explaining that the postal code is for their PO box, etc.

Yeah, maps, not much fun to play with anymore - don't even get me started about when you have an existing business entry and google (or someone else) decides to create a second entry for the business - it takes a lot of careful clicking to remove that one.

(01-25-2018 01:41 PM)ArnieAbrams Wrote: [ -> ]The letter itself is a pretty standard 'I can't find you on Google and your competition is eating your lunch" process. Those worked in 2011 and can work now.

BUT getting someone listed in the Maps now is completely different from 2011. I know because I WAS DOING THIS FOR BUSINESSES IN 2011. Basically you set up their G+ page (now GMB until the next change) and sent a few backlinks to it, got a couple of reviews and BAM! you were in the map.

Now? Try 2500 map citations as a starter move.

If you do this and you can't move your client into the maps, you name is gonna be SH*T.

But the letter itself is basically OK. You just need to work out how you're going to get people into Maps with GOogle screwing around every 24 hours.

Don't believe me? Has the Google Services Carousel hit your local area yet? Does the term "Google Guaranteed" strike fear into your little SEO heart?

If not...IT WILL!

Max reps to OP 'UpdatedAsAlways', and to ArnieAbrams for his comments. Yea, it's old but selling and getting in the door is the same as it always is. That "Google Gaurunteed" is frightening though Arnie. Last straw for me. G wants to rule the world (they already control the flow of information and how it's found. Screw G, and their Guaruntees! Thanks for the share.

Your Company Logo
Business address, website and telephone number

Dear Business Owner

I noticed that you had placed an advertisement in the (name of publication)

Are you pleased with the response or has the lack of interest in your advert disappointed you?

You won’t need me to tell you that traditional advertising formats such as the Yellow Pages and local newspaper adverts are becoming much less effective.

Times have changed. Nowadays most people, including many of your potential clients, tend to search on the Internet for services such as yours. However, when I looked on Google earlier today I couldn’t find your website listed.

I have attached a print out of the Google page that I personally used to try and find your website online using the typical search phrases that potential customers would use when looking for your business.

The phrases I used in Google were:

Executive Chauffeur cars in (town)
Executive Chauffeur cars in (area)
Wedding Car hire in (town)
Executive chauffeur cars in (town)

As you can see from the print out, it features all of your competitor’s details but your own company website isn’t listed anywhere on the first 3 pages of Google. (You can try this yourself, or get somebody else to try and find your website, by typing in the key phrases that your typical customer might use to search for your business, like the ones I used above)

Your competitors who currently dominate the top 3 listings in Google are ranked highly because they have listed their websites in Google Maps (you can see the map on the right hand side of the Google search with the letters showing clients exactly where to find them).

As you can imagine, they will be attracting the most attention from potential clients because of where they are. Although it is not too difficult to add your business to the Google Maps in order to be listed, it is time consuming and requires some knowledge of how the search engines work in order for your website to be easily found by customers actually looking for you.

My company specialises in promoting local companies here in the North East of England on the Google Maps feature and we can greatly improve your visibility online. This will significantly increase the chances of your website being found by potential customers actually looking for a business like yours and who will be eager to do business with you.

I hope that I haven’t worried you too much about the poor positioning of your website on the Internet as this can be easily corrected, but I hope that this might explain why some of your competitors may be doing better than you because of their search engine ranking.

If you want to know more about how I can help drive thousands more potential clients to your website every month, please don’t hesitate to give me a call.

Yours Sincerely





Your Name


PS. As I know that you have just spent a significant amount of money on your local advertising and you may have found that it was not as effective as you had hoped, I have put up a personalised special offer totally unique to your business. This special offer created exclusively for Maydrive.com, will be open for the next 7 days.

http://www.YourWebsite.com/theirwebsitename.html

This month alone, over (xx) people actively searched on Google for a (their niche) business in (your area) and they couldn’t find your website. I hope that I proven to you just how effective my services will be and how I can significantly increase your sales.

Please take a few minutes to look at the exclusive offer I have created for theirwebsite.com. If you have any questions or would like to start raising your online presence and attract more business please don’t hesitate to give me a call.

(01-27-2018 03:36 AM)darkweb Wrote: [ -> ]Max reps to OP 'UpdatedAsAlways', and to ArnieAbrams for his comments. Yea, it's old but selling and getting in the door is the same as it always is. That "Google Gaurunteed" is frightening though Arnie. Last straw for me. G wants to rule the world (they already control the flow of information and how it's found. Screw G, and their Guaruntees! Thanks for the share.

Find the newest hot trend/wave and figure out how to get on it and ride it using tried and true methods till it dries up.

Amazon has a lot of retail businesses concerned and worried, even Walmart.

Crypto currencies has governments concerned and worried.

Uber has transportation companies on their heels.

AirBnB has hospitality companies shook up.

Facebook has Google wondering, millions and billions are at stake.

Thanks for the share UpdatedAsAlways, rep added as well...

+Reps Added

Very interesting share, thanks for sharing. Reps added.

Many thanks. Max reps.

thanks for share

REPPED. THANX.