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Data Driven Marketing A-Z: Improve Your Campaign Performance

Guide to creating a Data Driven Marketing Campaign and using Campaign Analytics to drive stronger campaign performance

Understand Data Driven Marketing
Calculate Cost Per Lead (CPL)
Calculate Lead To Close Ration
Launch a Campaign
Work out the ROI
Analyse and critically asses a marketing campaign

Lectures: 44
Video: 4 hours


https://www.udemy.com/data-driven-marketing-a-ztm-beginners-guide-to-analytics/?couponCode=FIRST

Reviews Please :)

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I don't know if the OP is the creator of this course (if yes, then good luck with your sales buddy), but any course that includes the words "Data driven Marketing" in its title should at least cover the basic metrics ( like MRR, ARR/CAC, LTV/CAC etc) any decent Technical Marketer in 2016 employs.

[quote='aallaabbaammaa' pid='1717866' dateline='1464373508']
I don't know if the OP is the creator of this course (if yes, then good luck with your sales buddy), but any course that includes the words "Data driven Marketing" in its title should at least cover the basic metrics ( like MRR, ARR/CAC, LTV/CAC etc) any decent Technical Marketer in 2016 employs.
[/quote]

Thanks for sharing your expertise. +