04-16-2016, 07:15 AM
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Glenn Livingston talk in a post about "5 Unusual Books Every Marketer Should Read".
One of them is
“Cats Cradle” (Kurt Vonnegut). Why? The moral of the book is “People should live by the myths which make them happy and kind, regardless of their truth”. This has profound implications for how you think about communicating with your list. Because every market has fantasies and wishes about IDEALIZED solutions to their problems, and corresponding REALITIES which grate against these. Determining how, when, and why to give people the truth without losing their interest is an art form. Think about this while you read this very entertaining, fast moving short story
Download link
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Glenn Livingston talk in a post about "5 Unusual Books Every Marketer Should Read".
Magic Button :
Code:
http://payperclicksearchmarketing.com/5-unusual-books-every-marketer-should-read/One of them is
“Cats Cradle” (Kurt Vonnegut). Why? The moral of the book is “People should live by the myths which make them happy and kind, regardless of their truth”. This has profound implications for how you think about communicating with your list. Because every market has fantasies and wishes about IDEALIZED solutions to their problems, and corresponding REALITIES which grate against these. Determining how, when, and why to give people the truth without losing their interest is an art form. Think about this while you read this very entertaining, fast moving short story
Download link
Magic Button :
Code:
https://www.mediafire.com/?6y2kf7oegl6agl9---
If you find value in this post,
1st. Help yourself.
Apply what you learn for your benefit.
Ask what you can't answer googleing it
2nd. Help others.
Make mirrors.
Share a review.
3rd. Help me.
Say thanks.
I appreciate your reps.
