02-06-2015, 03:12 AM
![[Image: 1118726227.jpg]](http://s27.postimg.org/5u69ipg83/1118726227.jpg)
A guide to writing a successful business plan—in just one hour
A strong business plan greatly increases a business chance of success,
especially in an economicenvironment in which more than 50 percent of
businesses fail within three years. Your business plan can serve as a
foundation for your successful business. The One-Hour Business Plan,
written by seasoned entrepreneur and business instructor John McAdam,
helps you lay that foundation. With the help of this book, aspiring
entrepreneurs can write a viable business plan in just one hour.
Offers step-by-step guidance on the process of writing a business plan,
with field-tested instructional techniques that are simple, strong, and
easy to implement
Written by John McAdam, a “been there, done that” hired CEO and serial
entrepreneur with decades of real-world experience, who helps ordinary
people become entrepreneurs and helps entrepreneurs become successful
The One-Hour Business Plan outlines a process and a framework for
creating a business plan that sets you up for success. Give your
business the best odds for success, in just one hour of your time.
Table of Contents
Chapter 1 What Are You Offering?
Chapter 2 Who Are You Offering To? The Customer Target Market
Chapter 3 Who Are Your Competitors? Competitive Positioning
Chapter 4 What’s Next? Next Steps
Chapter 5 How Much Money Will You Make? The New Offering to Cash Mini-Budget
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