04-19-2014, 02:41 AM
How I Raised Myself From Failure to Success in Selling
A business classic endorsed by Dale Carnegie, How I Raised Myself from
Failure to Success in Selling is for anyone whose job it is to sell. Whether
you are selling houses or mutual funds, advertisements or ideas—or anything
else—this book is for you.
When Frank Bettger was twenty-nine he was a failed insurance salesman. By
the time he was forty he owned a country estate and could have retired. What
are the selling secrets that turned Bettger’s life around from defeat to unparalleled
success and fame as one of the highest paid salesmen in America?
The answer is inside How I Raised Myself from Failure to Success in Selling.
Bettger reveals his personal experiences and explains the foolproof
principles that he developed and perfected. He shares instructive
anecdotes and step-by-step guidelines on how to develop the style,
spirit, and presence of a winning salesperson. No matter what you sell,
you will be more efficient and profitable—and more valuable to your
company—when you apply Bettger’s keen insights on:
• The power of enthusiasm
• How to conquer fear
• The key word for turning a skeptical client into an enthusiastic buyer
• The quickest way to win confidence
• Seven golden rules for closing a sale
Dr. Norman Vincent Peale This book has helped me immeasurably, and anyone
who wants to be a successful person should read it.
Dale Carnegie How I Raised Myself from Failure to Success in Selling
will be helping salesmen, regardless of whether they are selling
insurance, or shoes, or ships, or sealing wax, long after Frank Bettger
has passed away.
Biography:
Franklin Lyle (Frank) Bettger (1888-1981) was a salesman and self-help
author. He was the father of longtime actor Lyle Bettger. He played
Major League baseball with the St. Louis Cardinals in 1910 under the
name Frank Betcher.
After his brief baseball career, Bettger returned to his native Philadelphia,
where he started collecting accounts for a furniture store on a bike. He
then started selling insurance, but was not successful and considered quitting
after 10 months. Finally, Bettger succeeded and later became the author of the
best-selling books How I Raised Myself from Failure to Success in Selling and
How I Multiplied My Income and Happiness in Selling.
Reviews:
"After feeling a little bit dissapointed on my performance and ready to
quite my position I knew nowhere to look. I found this book and decided
to give it a try; knowing nothing about the author but just going by
the reviews. I'll tell you. I do not regret a thing about buying this
book and I'm actually glad for doing so.
I was ready to quit my salesposition in my company and was going to enter a
"customer service" position which obviously pays less than sales. I felt dissapointed
by my performance and my numbers; I thought I knew the business.
It was then when I picked up this book. Even though it was written a bit ago,
it still reflects proper techniques and successful sales guides that
anyone can easily follow. I didn't know that such a strong but often
unimportant word "why" would matter so much. After using this word "why
not sir..." I could really get customers to go to the real truth; and
of course, I had answers that made 100% sense to those rejections.
In a couple of weeks I was able to double my commissions and felt more
confident about myself. I started enjoying my job more. I felt like my
sales job was a game, and I was the leader on my team! Now if I really
want I feel like I can get around any rejections and by just asking
"why" you can make the sale. It works! Just ask, "WHY?" And you'll
get to the point; eventually your customer will not be able to give you
an answer strong enough to justify that "why" and will make the sale.
Of course, it doesn't happen all the time, depending on your sales offer
and your job and your customers.
Anyways, so to keep my story short. If you think you're failing at your sales position
please give this book a try. Study it, keep it next to your desk, in your pocket or
briefcase. Refer to it any time you need it. Learn that enthusiasm is one of the main
keys to selling, and learn to love the customer's property, learn to ask "why?" and to
agree with the customer. Frank Brettger wrote this book using real life examples from
his own experiences, and he shows you how to put them to use. Think again. If you
think you've failed, purchase this book. With very little time and dedication, you'll
see real results."
"This book was recommended by one of my millionaire friends. We have both
become millionaires in the same field and we've both read a lot of books! This
book is simple and awesome to read!"
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A business classic endorsed by Dale Carnegie, How I Raised Myself from
Failure to Success in Selling is for anyone whose job it is to sell. Whether
you are selling houses or mutual funds, advertisements or ideas—or anything
else—this book is for you.
When Frank Bettger was twenty-nine he was a failed insurance salesman. By
the time he was forty he owned a country estate and could have retired. What
are the selling secrets that turned Bettger’s life around from defeat to unparalleled
success and fame as one of the highest paid salesmen in America?
The answer is inside How I Raised Myself from Failure to Success in Selling.
Bettger reveals his personal experiences and explains the foolproof
principles that he developed and perfected. He shares instructive
anecdotes and step-by-step guidelines on how to develop the style,
spirit, and presence of a winning salesperson. No matter what you sell,
you will be more efficient and profitable—and more valuable to your
company—when you apply Bettger’s keen insights on:
• The power of enthusiasm
• How to conquer fear
• The key word for turning a skeptical client into an enthusiastic buyer
• The quickest way to win confidence
• Seven golden rules for closing a sale
Dr. Norman Vincent Peale This book has helped me immeasurably, and anyone
who wants to be a successful person should read it.
Dale Carnegie How I Raised Myself from Failure to Success in Selling
will be helping salesmen, regardless of whether they are selling
insurance, or shoes, or ships, or sealing wax, long after Frank Bettger
has passed away.
Biography:
Franklin Lyle (Frank) Bettger (1888-1981) was a salesman and self-help
author. He was the father of longtime actor Lyle Bettger. He played
Major League baseball with the St. Louis Cardinals in 1910 under the
name Frank Betcher.
After his brief baseball career, Bettger returned to his native Philadelphia,
where he started collecting accounts for a furniture store on a bike. He
then started selling insurance, but was not successful and considered quitting
after 10 months. Finally, Bettger succeeded and later became the author of the
best-selling books How I Raised Myself from Failure to Success in Selling and
How I Multiplied My Income and Happiness in Selling.
Reviews:
"After feeling a little bit dissapointed on my performance and ready to
quite my position I knew nowhere to look. I found this book and decided
to give it a try; knowing nothing about the author but just going by
the reviews. I'll tell you. I do not regret a thing about buying this
book and I'm actually glad for doing so.
I was ready to quit my salesposition in my company and was going to enter a
"customer service" position which obviously pays less than sales. I felt dissapointed
by my performance and my numbers; I thought I knew the business.
It was then when I picked up this book. Even though it was written a bit ago,
it still reflects proper techniques and successful sales guides that
anyone can easily follow. I didn't know that such a strong but often
unimportant word "why" would matter so much. After using this word "why
not sir..." I could really get customers to go to the real truth; and
of course, I had answers that made 100% sense to those rejections.
In a couple of weeks I was able to double my commissions and felt more
confident about myself. I started enjoying my job more. I felt like my
sales job was a game, and I was the leader on my team! Now if I really
want I feel like I can get around any rejections and by just asking
"why" you can make the sale. It works! Just ask, "WHY?" And you'll
get to the point; eventually your customer will not be able to give you
an answer strong enough to justify that "why" and will make the sale.
Of course, it doesn't happen all the time, depending on your sales offer
and your job and your customers.
Anyways, so to keep my story short. If you think you're failing at your sales position
please give this book a try. Study it, keep it next to your desk, in your pocket or
briefcase. Refer to it any time you need it. Learn that enthusiasm is one of the main
keys to selling, and learn to love the customer's property, learn to ask "why?" and to
agree with the customer. Frank Brettger wrote this book using real life examples from
his own experiences, and he shows you how to put them to use. Think again. If you
think you've failed, purchase this book. With very little time and dedication, you'll
see real results."
"This book was recommended by one of my millionaire friends. We have both
become millionaires in the same field and we've both read a lot of books! This
book is simple and awesome to read!"
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