03-26-2014, 02:53 AM
We've been conditioned to accept cartoons as a non-threatening form of communication and we absorb their messages in a very different way compared to the jaded "keep your guard up" attitude we typically adopt.
A cartoon encourages you to lower your guard and stop asking grown-up questions like: Do I like this packaging? Am I familiar with this brand? This is where cartoons become such a powerful marketing tool.
Contents at a Glance
Why Are Cartoons So Powerful?
The Special Sauce
Conditioned since Childhood to Love Cartoons
Lowering Your Guard
Seeing the Bigger Picture
The Power of Toon!
A Solid What does/doesn't work Formula
A Few Undeniable Facts
How to Create an Awesome Animated Video
The Secret Recipe
From Theory to Practice
Five Challenges
A cartoon encourages you to lower your guard and stop asking grown-up questions like: Do I like this packaging? Am I familiar with this brand? This is where cartoons become such a powerful marketing tool.
![[Image: 2rmxwcw.jpg]](http://i58.tinypic.com/2rmxwcw.jpg)
Contents at a Glance
Why Are Cartoons So Powerful?
The Special Sauce
Conditioned since Childhood to Love Cartoons
Lowering Your Guard
Seeing the Bigger Picture
The Power of Toon!
A Solid What does/doesn't work Formula
A Few Undeniable Facts
How to Create an Awesome Animated Video
The Secret Recipe
From Theory to Practice
Five Challenges
Magic Button :
Code:
http://mir.cr/WSI7WNME