01-28-2014, 03:03 AM
Covert Persuasion Psychological Tactics and Tricks to Win the Game
When we make decisions we like to think we weigh the options carefully,
look at all the possibilities, and make the best choice based on a
rational examination of the facts. But in truth, much of our decision
making happens on a subconscious level based on feelings we might not
even be aware of. Understanding and managing those subconscious feelings
is the key to the art of persuasion.
![[Image: 748308.jpg]](http://simania.co.il/bookimages/covers74/748308.jpg)
By observing and predicting human behavior, we can learn to react and
direct behavior in others with the right kinds of words and body
language. If you want to learn how to convince people to buy your
product, contribute to your cause, or vote for your candidate, this book
has the answers. Covert Persuasion syn-thesizes the latest research in
psychology, linguistics, sales tactics, and human communication to
reveal the most effective methods for consistently and effectively
persuading anyone of virtually anything.
Covert Persuasion sounds like a secret operation because it is; when you
master these techniques and put them to use, no one will even notice
your tactics. But that doesn't mean these techniques are sneaky or
underhanded. They aren't! You aren't tricking anyone; you're simply
using all your abilities to encourage them to make the choice you want
them to make. It's not unfair or underhanded—it's just powerful,
practical, and effective.
If you work in sales, Covert Persuasion will arm you with new skills and
techniques you can put to use every day to dramatically increase your
commissions. And if you don't work in sales, you can still use these
tactics to convince colleagues, subordinates, and supervisors to help
you meet your goals and get things done on a daily basis. Even outside
of the office, persuasion is a vital skill everyone should have.
This reliable resource will help you with all your persuasion efforts,
in every situation. Dip into it for fresh ideas and new techniques or
use it to sharpen the skills you already have. For salespeople, Covert
Persuasion will help you increase your sales almost immediately. No
matter what you do for a living, this book will help you do it better.
Not convinced yet? Look inside and you will be . . .
"This book is a treasure trove of ideas you can use to turn a 'no' into
a 'yes' almost instantly-in any sales situation."
-Brian Tracy, speaker and author of Create Your Own Future and Change
Your Thinking, Change Your Life
"Hogan is the master of persuasion. I urge you to persuade yourself to
buy this book and everything he's ever written and recorded. It will
help you understand yourself, understand others, and succeed. This
information is bankable."
-Jeffrey Gitomer, author of The Sales Bible, Little Red Book of Selling,
and Little Red Book of Sales Answers
"There's more wisdom in this book than in 500 pages on the same subject.
Whether you need to persuade your lover, your spouse, your boss, your
clients, your friends, or yourself, this powerhouse collection of mind
tricks and secrets will give you the upper hand. In today's competitive
world, this is the persuasion wizard's manual you need to control
circumstances and get what you want."
-Dr. Joe Vitale, author of Life's Missing Instruction Manual and The
Attractor Factor
"When you read Hogan's writing, it feels like you're getting sage advice
from a master. Would you like other people to decide on their own (or
so they think) to go along with your every whim? Then this is the book
you've been looking for."
-David Garfinkel, author of Advertising Headlines That Make You Rich
"There is more practical information on the dynamics of selling and
communication in these pages than you could ever acquire in a lifetime
on your own through trial and error. Take advantage of the authors'
wisdom and read this book!"
-Todd D. Bramson, Certified Financial Planner and author of Real Life
Financial Planning
![[Image: DSC05541c.jpg]](http://www.kevinhogan.com/images/DSC05541c.jpg)
Get It:
When we make decisions we like to think we weigh the options carefully,
look at all the possibilities, and make the best choice based on a
rational examination of the facts. But in truth, much of our decision
making happens on a subconscious level based on feelings we might not
even be aware of. Understanding and managing those subconscious feelings
is the key to the art of persuasion.
By observing and predicting human behavior, we can learn to react and
direct behavior in others with the right kinds of words and body
language. If you want to learn how to convince people to buy your
product, contribute to your cause, or vote for your candidate, this book
has the answers. Covert Persuasion syn-thesizes the latest research in
psychology, linguistics, sales tactics, and human communication to
reveal the most effective methods for consistently and effectively
persuading anyone of virtually anything.
Covert Persuasion sounds like a secret operation because it is; when you
master these techniques and put them to use, no one will even notice
your tactics. But that doesn't mean these techniques are sneaky or
underhanded. They aren't! You aren't tricking anyone; you're simply
using all your abilities to encourage them to make the choice you want
them to make. It's not unfair or underhanded—it's just powerful,
practical, and effective.
If you work in sales, Covert Persuasion will arm you with new skills and
techniques you can put to use every day to dramatically increase your
commissions. And if you don't work in sales, you can still use these
tactics to convince colleagues, subordinates, and supervisors to help
you meet your goals and get things done on a daily basis. Even outside
of the office, persuasion is a vital skill everyone should have.
This reliable resource will help you with all your persuasion efforts,
in every situation. Dip into it for fresh ideas and new techniques or
use it to sharpen the skills you already have. For salespeople, Covert
Persuasion will help you increase your sales almost immediately. No
matter what you do for a living, this book will help you do it better.
Not convinced yet? Look inside and you will be . . .
"This book is a treasure trove of ideas you can use to turn a 'no' into
a 'yes' almost instantly-in any sales situation."
-Brian Tracy, speaker and author of Create Your Own Future and Change
Your Thinking, Change Your Life
"Hogan is the master of persuasion. I urge you to persuade yourself to
buy this book and everything he's ever written and recorded. It will
help you understand yourself, understand others, and succeed. This
information is bankable."
-Jeffrey Gitomer, author of The Sales Bible, Little Red Book of Selling,
and Little Red Book of Sales Answers
"There's more wisdom in this book than in 500 pages on the same subject.
Whether you need to persuade your lover, your spouse, your boss, your
clients, your friends, or yourself, this powerhouse collection of mind
tricks and secrets will give you the upper hand. In today's competitive
world, this is the persuasion wizard's manual you need to control
circumstances and get what you want."
-Dr. Joe Vitale, author of Life's Missing Instruction Manual and The
Attractor Factor
"When you read Hogan's writing, it feels like you're getting sage advice
from a master. Would you like other people to decide on their own (or
so they think) to go along with your every whim? Then this is the book
you've been looking for."
-David Garfinkel, author of Advertising Headlines That Make You Rich
"There is more practical information on the dynamics of selling and
communication in these pages than you could ever acquire in a lifetime
on your own through trial and error. Take advantage of the authors'
wisdom and read this book!"
-Todd D. Bramson, Certified Financial Planner and author of Real Life
Financial Planning
Get It:
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