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Research Reveals: Marketers Face Significant Obstacles to Email Marketing Success in 2011

Email plays a vital role in achieving a wide range of marketing objectives. When integrated with emerging marketing channels such as social media, email appears to have unlimited potential especially when combined with multiple improvement tactics. The purpose of this report is to help you understand which email marketing tactics will be most effective in helping you overcome significant obstacles for 2011 in email marketing such as: relevancy, quantifying ROI, deliverability, opt-ins, and a lack of an effective marketing strategy.

The all-new 2011 Email Marketing Benchmark Report provides the most up-to-date research, benchmark data, and analysis on new email marketing tactics, email marketing maturity, and the state of email from a strategic standpoint. In this report you’ll also gain a deeper knowledge of the key issues from the most comprehensive study on email marketing available including:

Impact of email marketing maturity
Three dimensional views of email tactics
All new metrics and benchmarks

The 198-page 2011 Email Marketing Benchmark Report includes a broad range of all components of email marketing with details on the significant new obstacles to email marketing success, email budgets and bottom lines, and top tactics for delivering relevant content, email list growth, and social media.

In short, this comprehensive study provides insight on what works – and what doesn’t – in email marketing today.





FILESONIC

Any chance of a new upload link for this pls OP (or anyone).....Filesonic is now dead in the water.

Anyone can post new link?

uploaded here