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creativeLIVE - Fearless Marketing by Barbara Findlay Schenck

English | Audio: wmav2, 44100 Hz, stereo, 96 kb/s

WMV | Video: wmv3, yuv420p, 968x544, 700 kb/s, 24.58 fps® | 3.37 GB

Genre: Video Training

Strong marketing is an essential element of all successful businesses,
but many entrepreneurs lack the knowledge and confidence necessary to
effectively market their brand.

Join best-selling author and marketing expert Barbara Findlay Schenck
for a two-day workshop that will teach you the essential marketing
principles for creating a powerful brand identity and messaging
framework. Barbara will help you overcome your fears so that you can
confidently connect with your ideal customers.

Throughout this course, youll develop strategies for determining who
your marketing should target and what you need to do to reach the right
customer base. Barbara will cover how to turn a potential client into a
loyal customer who refers others to your brand. Youll also learn how to
establish a footprint in the marketplace to build repeat business and
multiply sales.

By the end of this course, youll have a marketing blueprint that will
help you fearlessly connect with your customers and build a powerful
brand

Barbara Findlay Schenck

Barbara is a marketing strategist and small business advocate who helps
business leaders start, brand, market and, when theyre ready, sell their
companies. Shes worked with hundreds of businesses and shares her
advice in a shelf-full of For Dummies books, including Small Business
Marketing Kit for Dummies, Branding for Dummies, Business Plans Kit for
Dummies, and Selling Your Business for Dummies. Shes also the author of
the BizBuySell Guide to Selling Your Small Business, a columnist for MSN
and other nationally read news sites, a contributor to business
features, and a presenter at conferences and courses.

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http://www.creativelive.com/courses/fearless-marketing-barbara-findlay-schenck

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