04-25-2014, 11:21 AM
Partial Review.
Quote:The course is quite comprehensive, and I honestly DON'T have the time to sit and write a review for those not keen to download and check it out for themselves.
I'm from the school of thought that... you can NEVER learn enough... there's always something to learn, regardless of how basic the material might be.
That being said, on to the review itself:
Despite what the title of this WSO says, this is still a Newbie-centric product whose content you've probably all heard before.
The op is using facebook (right side ads) to advertise CPA offers..
Now, whether he's successful at this or not remains to be seen.. because (IMHO), you need "angles" to promote products successfully on facebook.
Blatantly advertising images of semi clothed women in the hope that someone will click on something that says "this girl viewed your profile" is something facebook seems to be stemming these days.. chances are your ads will not run or will be denied.
On the other hand, targeting "Video Gamers" with the angle of "This Gamer Chick" just viewed your profile or, "Guess what you and this Gamer Chick Have in Common" etc, could get you more clicks and hopefully more conversions.
Video 1: Intro:
Welcome, you've made a wise purchase decision yada yada yad - Discard
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Video 2 - Overview:
Theory discussion of the sales cycle:
1: CPA Network Offer
2: Research
3: Tracking
4: Campaign Production
5: Ad Design
6: Landing Page Design
7: Payout Optimization
In mind this mindmap, the op breaks down each level, such as being accepted into a CPA Network etc, (the bulk of the discussion
is on applying and being accepted into a CPA Network)
Each level is touched on lightly, but this is still theory - he's talking about each level with a powerpoint type of approach.. so be prepared
to be looking at a presentation of what he's talking about without touching on examples.
Most of the content in video 2 is about contacting him (op) if not accepted into the CPA network etc..
This video is about expectations... what you can expect (hopefully in the coming videos) relating to each of the 7 factors listed above.
Video 3:
Choosing the Right Offer.
Op uses Peerfly (in real time), and discusses EPC and CR (conversion rate) as the best method of choosing offers to promote, as opposed to the payout of the offer.
Op mentions dating niche as one of the best to target in CPA...
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Video 4
Op touches on CPR vs CPC
I have a feeling he got this part off Chad Hamzeh's Traffic blackbook material.
Don't ask me why, just looks eerily similar to how Chad had his in his course.
Again, this is in powerpoint presentation... so you're looking at a static pic with voice over.
I think most newbies will struggle to understand this part, as Op is discussing figures such as 0.1% CTR etc without touching
on what CTR really is, how to get there and why it's important.
In layman's terms: this is how I would've explained this topic..
CTR (which stands for click-thru rate) is How many people click on your ad for ever 1000 people who see it...
the more people clicking on your ad, the lower the cost of your ad (CPC).
If your landing page (or where you're sending your visitors) is any good, then it stands to reason that you'll get a good conversion rate,
this being the number of people who end up performing the action you sent them to do, per ever 1000 viewers/visitors etc..
This is achieved because yada, yada yada..
See... easy to understand.
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Video 5:
Setting up Campaigns..
Actually this is a recap of what has already been discussed.
Op also touces on last subject - increase your CTR etc.
The content is sufficient but, without showing the viewer HOW, it's still theory...
The Op discusses importance of choosing a good image, targeting likes and interests and target country without showing you.
He does say later videos will reveal this though.
Video 5a.
Op re-touches on last topic - choosing a good image, targeting likes and interests and target country
Op thinks you should choose up to 50 images (for newbs) and up to 100 (for advanced users) in the hope of increasing your CTR.
Op recommends using profile pics of celebrities etc. for your CPA offers PLUS thechive.com (specifically) for dating campaigns.
Op gives image examples of women for dating offers and how one over the other could be denied by facebook for advertising.
In op's opinion, images with WTF celebrity effects are much better than regular.
Thoughts:
More image sources are given in this video..
Be careful of using celebrity pics... do your own due diligence and read about copyright infringement relating to celebrity pics.
I kinda zoned off after this, because the content repeats most of what has already been discussed in previous videos.
My take-away from this course?
Ad Image, Ad Image, Ad Image - choose attention grabbing and "unrelated" images to associate with your campaigns.
Op believes Pic is the make or break to getting high CTR on your ad campaigns..
The Meat of this course is in Video 8:
Op uses real time examples of choosing right offer (EPC, CR) and setting up campaign on FB..
End of my review... thank you Very Much! :D
If you're really stuck for inspiration, and perhaps how to make it on Facebook, I would recommend "T'spring Tutorial (Advanced FB Targeting ), or Record's FB Penny Clicks Courses.
Good luck
