[REQ] Proof Protocol - Jack Duncan

[zoewarrior]

Last July, I moved one thing to the top of a second email to our list...

Conversions jumped from 19.85% to 46.79%.

Same offer...
Same list...
Same price...

Massive difference...

What happened?

Doug Hall studied 4,000 products over 5 years and discovered 3 things that consistently predict whether people will buy:

Overt Benefit:
They see exactly what they get

Real Reason to Believe:
They believe they will get it

Dramatic Difference:
They see it's uniquely different

When you combine these together into visual proof, you harness all 3 laws in seconds...

Words are slow. They rely on a reader's imagination. Vision is instant.

But here's where many fail:

They post the wrong kind of proof...

All proof is not created equal.

Not even close.

The right kind proof beats testimonials, guarantees, copywriting, and good design combined.

You need to nail these:

1. Pick the RIGHT proof
(choose between 3-10 options)

2. Use the RIGHT format (converts 3x better)

3. Place it in the RIGHT spot (catches the eye quickly)

4. Write the RIGHT caption
(eliminates objections)

Get any of these wrong?... Well, conversions stay flat.

I recorded 6 step-by-step videos that show you exactly how to get all these factors dialed in...

The entire Proof Protocol method is only 1 hour and 3 minutes long...

Inside, you'll learn:


The "Skeptical Friend" Technique: Identify your highest-converting proof with 3 questions. (Video #3)
The 7 Selection Criteria: When you have multiple proof options, these 7 questions show you which will boost trust the most
(and not get you banned).
The 6W1H1E Framework: How to create proof statements that position your offer as a monopoly. Includes the critical elements that kill objections. (Video #5)
The Complete Page Structure: Exactly where the proof goes, what headline to write, and how Doug Hall's 3 Laws determine everything above and below it. (Video #6)
The "Rejected Proof" Strategy: Turn your non-winning proof into lead magnets that build your list AND get subscribers real results. (Video #4)
Bonus: This course is even valuable if you don't have your own product yet...

In fact, The "Skeptical Friend" method shows you which product to create based on the kind of results you can deliver for people.

And even better...

You can use this knowledge to analyze affiliate offers and optin pages to predict which will get you the highest commissions.

We're in a "No Trust Zone" with A.I. audio, video, text, etc. The ability to help product owners display authentic proof is an lucrative opportunity going into 2026 and beyond...

Now imagine...

If the Proof Protocol boosts a campaign from 1% to 3%, it translates into a big win for you...

No Sale Page. All in the email.

Code:

https://order.marketbold.com/products/proof-protocol/?coupon=January14th&utm_source=broadcast&utm_medium=email&utm_campaign=January14th&s=d3r50ez0qyo92mxz7i81&__s=d3r50ez0qyo92mxz7i81

[actionguy]

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