[REQ] Keith Cunningham – How to Buy or Exit a Business

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Keith Cunningham – How to Buy or Exit a Business


Keith Cunningham’s How to Buy or Exit a Business is an essential course for entrepreneurs serious about acquisitions or maximizing exit value. It combines real-world wisdom, strategic insights, and practical tools to help you make smarter business decisions.


Course Structure and Content

The course is structured into several key modules, including:

Why Buying a Business Beats Starting One
How to Find and Value Businesses
Negotiating Deals and Financing Acquisitions
Preparing a Business for Sale
Maximizing Exit Value
Avoiding Common Pitfalls
It is a mix of video lectures, downloadable worksheets, checklists, and case studies. Each section builds logically, making complex processes easier to understand, even for those new to buying or selling businesses.