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04-11-2012, 01:18 AM
Post: #1
Infusionsoft - Infusioncon 2010
Infusionsoft - Infusioncon 2010










Quote:This year, InfusionCon is bigger, better and bolder. We’ve listened to your feedback and brought out the big guns of marketing and small business strategy to present at the event. In addition, we’ve expanded our ‘Ask the Experts’ area so you are able to jump in and get hands-on guidance into spectacular advice on maximizing Infusionsoft in your business. We can’t forget the fact that over 1300 entrepreneurs registered for InfusionCon and you’ll be connecting with them and have plenty of opportunities to forge new partnerships and industry connections.

The topics are diverse and focused on giving you the most valuable strategies, techniques and tips in your online marketing with Infusionsoft. You name it, we’ll cover it:

Small business growth strategy…
Maximizing marketing automation
Managing your business’ reports and analytics…
Beginner and advanced email marketing advice…
Cost-effective PPC advertising…
Copywriting that converts…
Simple website design advice…
Tips on using Infusionsoft for billing and collections…
Solid social media tips…
Inspiring entrepreneurship discussion…
SEO tactics that work…
Effective lead management…
Insight on the Infusionsoft API…
… and much more!

Contents


Day 1 - Morning


1.Welcome/Kickoff
Colin Daymude, Scott Martineau, Clate Mask


2.Mastering the Inner Game of Business Success and Wealth
John Assaraf
In the world of business, it’s not just what and who you know that determines your success, it’s what you consistently think and do right. Learn key elements of business success during this extraordinary presentation.

3.Infusionsoft 101 - Understanding the Basics
Brad Martineau
During this class, we’ll demonstrate how you should be thinking about your Infusionsoft application and we’ll discuss marketing concepts that work for EVERY business regardless of industry.

4.Infusionsoft 202 - Identifying Your System of Automation
Dave Lee, Corey Thomas
When you’re building your sales funnel, you should always be thinking about what happens next. In this class, you will learn how to build a system of automation that leads your prospects and customers through the entire sales cycle.

5.30 Days or Less: Defining Your Infusionsoft Goals
Brad Martineau
This class is a high-level overview of your key business challenges. Let us reveal how to (conceptually) follow-up with the right message and overcome business roadblocks. You will also get an in-depth view of the Infusionsoft features.

6.Workshop: Building Your System of Automation
Corey Thomas
Bring your laptops, because in this class, we’ll teach you how to build high-level sequences and plans into your business. In the previous class, you learned the concepts of automation your business, now it’s time to implement them.


Day 1 - Afternoon


7.Ultimate Marketer Presentations
Dave Lee, Clate Mask, Nick Nanton
A favorite Infusionsoft presentation, this is when our Ultimate Marketer candidates get on stage to show why they deserve the title. Watch carefully, because you’ll be voting for the winner of the $6,000 travel voucher and “bragging rights.”

8.Workshop: Implementing Your Infusionsoft Goals
Corey Thomas
This is definitely a laptop class. After seeing all the thing that CAN be done in Infusionsoft, our experts are going to help you implement them into your Infusionsoft app. In other words, you’ll be fixing your follow-up on the spot!

9.Maximize Your ROI: Tracking, Reporting and Analyzing
Tyler Garns
During this class, you’ll learn how to use reporting, Google analytics, tracking tools and more to get the best view into your business. Then, we’ll give you ideas on how to increase your marketing ROI by making tweaks and testing results.

10.Advanced Email Marketing: Staying Welcome in the Inbox
Stephanie Fleming, Ryan Peterson
Even phenomenal marketers need help getting their messages read. This class will teach you the strategies for getting past SPAM filters, creating a responsive list, developing positive relationships, and building your business with Email Marketing 2.0.

11.Basic Email Marketing: Writing Emails that Get Results
Stephanie Fleming, Ryan Peterson
In this class, you’ll be given the step-by-step checklist for getting your emails created, loaded, and sent. Plus, with our copywriting strategies, you’ll be sending messages your contacts want to receive.

12.The API: Integrating with Infusionsoft
Tyler Garns
This advanced class is a chance for us to reveal the “really cool stuff” we’ve been doing with Infusionsoft. If you’ve ever wanted to integrate with Infusionsoft, this is the class for you. We’ll teach you the best way to navigate the API, and we might be talked into giving you some powerful code.

13.Internet Advertising: Using PPC to Drive Traffic to Your Website
OrangeSoda
If you’re not sure how to drive traffic to your website, we’ve got the answer. This class will provide you with insights and success tips for successfully advertising online without going broke!

14.Getting more people on your list and closing the sale
John Carlton
Not currently available.

15.Making your business rain profits through the law of multiplication
David Fagan
Not currently available.


Day 2 - Morning


16.Economic forecasting for asset protection and growth
Harry Dent

17.Ultimate Marketer Awards
Dave Lee
After the previous day’s grueling presentation, our Ultimate Marketer contestants will be invited back on stage. There…one lucky winner will be given the “Ultimate” title and the $6,000 travel voucher. But don’t worry, no one on stage is going away empty-handed.

18.Supercharge Your website: Leveraging Your Site to Attract More Prospects
Corey Hodnett, Jordan Hatch
If you’re wondering how to make your website more integral and powerful in your business, then this is the class for you. First, we’ll review the website “checklist” with you. Then, our presenter will select a few of YOUR websites to “dissect” on stage.

19.CRM Automation: Making Human tasks Easier
Brad Martineau
No matter how amazing the software is, there are some things that can’t be automated. But, this class will show you how to save yourself time with task completion scenarios, note templates, action sets, and more!

20.Collect the Cash: Using Infusionsoft to Automate Your Billing and Collections
Donna Sneed
If you’re fighting to collect the cash that is rightfully yours, then you need this presentation. Our finance team will reveal the sequences, tasks, and actions you can use to automatically collect money from your customers without a collections agency.

21.Fill the Funnel: Beginner Tips for Generating and Capturing Leads
Tyler Garns
This is a two part class that discusses 1) ideas for sending leads to your website and 2) ways to capture those leads once they get there. Discover all the lead generation tools Infusionsoft and our customers are using to get new leads.

22.Sell Stuff Online: Using Infusionsoft to Increase Your Online Revenue
Corey Hodnett, Jordan Hatch
This class revolves around everything sales. Learn when to up-sell and cross sell. We’ll also be discussing when you should use the shopping cart and when to use a salesform. And, we’ll give you some tips for improving your online selling.

23.Grow Through Partners: Developing Relationships for Faster Growth
Rebecca Sprynczynatyk, Cindy Eagar
If you’re not using partners to grow your business, you’re missing out on a big opportunity. Come to this class to learn about affiliate programs, networking strategies, “best practices” for managing partners, and more!



Day 2 - Afternoon


24.Planning for Optimal Growth
Clate Mask, Tyler Norton

25.Marketing Panel: Experts Dishing on What Works
Tyler Garns, TJ McCue, Dan Bradbury, Travis Campbell

26.Women Entrepreneurs: Defining Your Success
Anita Campbell, Kathy Sacks, Shelly Soelberg, Darcy Juarez
We want to encourage and recognize the efforts of our female customers. And to do that, we’ve put together a panel of spectacular female entrepreneurs who are anxious to discuss your concerns, ideas, and successes.

27.SEO: Using Keywords to Boost Your Ratings
SEOMoz
As you already know, the best kind of web traffic is “organic” traffic. This class will teach you the strategies for boosting your page rankings and getting more attention from the search engines.

28.Social Media: Interacting Online to Increase Awareness
Anita Campbell
This class, taught by Anita Campbell, will give you insights to the social media world. Come to this class to learn about blogs, Facebook, Twitter and more. And maybe you’ll learn the answer to the “all-important” question…is it tweeted or twotted?


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