How to Use AI Tools to Design Ad Creatives in 2024: Examples and Tips

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In a world filled with new technologies, affiliate marketers have a great chance to boost their productivity with the help of AI. While this practice it's not very common yet, there is growing interest among the affiliate marketing community in using AI tools to create advertisements. The big question is: how and where can AI be used to make the most money?

In this article, the MyBid team will talk about how you can use AI tools to design ad creatives for your campaigns and provide a few examples of how AI is being used by affiliates working with the advertising network.



How AI is being used by affiliates: Analyzing ad creatives in spy tools

The great thing about ad creatives designed by AI is that they often look exactly like something a human designer would create, making it hard to tell the difference. However, with some experience, you can start to identify the abstract generative images that AI is fond of making.

Now, let's take a look at a few ads from a spy tool. Can you quickly figure out which ad creative was made using an AI tool?



The clearest choice is the last one. It's highly possible that the affiliate marketer asked the AI tool to create an image and got one showing a girl standing next to a machine filled with coins. These kinds of ad creatives are commonly seen in verticals like gambling, adult, finance, and news.

Here are a few more examples of ads created by AI:






Interesting approaches to creativity

The previous examples were quite poor. In reality, AI has made big advancements and can now produce eye-catching visuals when given a good prompt.

For instance, if you want a casino-themed ad, you can give the AI tool a detailed description like "A slot machine on a bright green background with money bills flying around it."

Then, you can improve the resulting creative by adding catchy text.



This approach can be applied to other verticals too. If you're promoting adult offers, you can ask the AI tool to generate a picture of a partially dressed person in a provocative pose.

And, for news promotion, you can describe your idea in an abstract way and get decent ad creatives to work with.



To get the most out of AI tools, here are two helpful tips to remember:

- Be specific and detailed in your prompts to the AI. Take the time to provide a clear description of the desired image, rather than having to make changes later.
- AI tools may struggle with text, numbers, and small objects. So, don't expect high-quality images with intricate details from tools like Dall-E (as mentioned in the previous examples). It's often better to generate an abstract background and then add the specific elements yourself.

What's next for AI tools in affiliate marketing?

The affiliate marketing industry is likely to keep using AI instead of designers and copywriters for routine tasks. This is happening in many different areas, including the media. AI tools have the potential to change how affiliate marketers create materials, which can save time and money. While it's still challenging to get a fully finished creative using AI tools, the results are getting better. At MyBid, your personal manager will help you choose the best option for generating or finding ad creatives because your profit depends on it.

AI tools aren't just replacing designers and writers; they can also assist affiliates with their daily tasks. For example, ChatGPT does a great job of analyzing target audiences, creating promos for creatives based on that analysis, and generating creative content.

Additionally, AI can help create pre-landing pages and landing pages for specific offers. The AI tool generates a template based on what the affiliate needs and produces HTML code that can be easily modified. If an affiliate isn't comfortable relying on ChatGPT for landing page development, they can use a tool like Dall-E to come up with a concept that a designer and layout designer can implement.

In other words, the future is AI and affiliates shouldn't try to avoid it. Instead, they should embrace AI and become experienced in using these AI tools.

Who will benefit from AI?

Small teams and individual affiliates can particularly benefit from using AI. AI tools help save money on creating advertising materials, enable quick setup, analysis, and optimization of advertising campaigns, and provide general advice on increasing conversions.

A great option is to combine AI with networks that don't require proxies, antiques, and other tools. By doing this, an affiliate can test multiple advertising materials for different locations and industries with a relatively small budget, without overspending on material creation. For instance, you can use AI tools to design an ad creative for a casino and direct traffic from MyBid, where the cost per click in tier-1 geos is only $0.0169. These tools allow you to save your budget, resulting in higher overall profit.

Conclusion

AI tools are still relatively new in the affiliate marketing industry, but they have already shown their effectiveness in saving time and money for affiliates. We can now see creatives generated by AI tools in various niches such as gambling, finance, adult content, and more.

Also, as AI technology keeps advancing, the potential for making profits from using it will only increase. That's why affiliates who want to stay ahead of the competition should make an effort to learn about these new tools. By doing so, they can avoid losing money in the future and be well-prepared for the opportunities that AI can bring.