[GET] The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions - Russell Granger [pdf]

[NonConformer]

The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions

Most great ideas never see the light of day. Why? Because getting others involved is everything. Those who connect, influence and persuade turn dreams into realities. No one achieves anything alone. Influencers change the world.

What is it that makes people take an interest, buy a product, sign an agreement, support a cause? What is it that actually motivates people to make a decision?




Introducing 7 scientifically proven ways to masterfully apply the skill of
persuasion and get the results you want.

Everybody knows that the best way to persuade people to reach the “Yes” response is by using logic and reason, right? Wrong. According to the latest research in neuroscience, most people respond to emotional cues rather than rational ones. Instead of using facts and figures to persuade, you should be tapping into the brain’s internal triggers for making decisions.

With the new technology of realtime brain imaging, scientists have been able to pinpoint seven of these emotional triggers. Activating one or more of the other person’s triggers will make you a master persuader in every aspect of your life. You’ll learn how to motivate a “Yes” response from clients, coworkers, employees, and entire organizations.
Just say “YES” to success.

"7 Triggers to Yes is a great book. It's not the same old information repackaged. It
contains information you can apply not only to your job but also in your
everyday life, so you will forge constructive relationships, become a
better leader, and create organizational change--all of which will lead
to a more powerful, influential, and successful life."
--From the review by Melissa F. Thompson, project manager/instructional designer, in Training Magazine

“Using the latest technological data, Granger gives the complex art
of persuasion the ease of paint-by-numbers clarity and a process for
success.”
--Leslie Schweitzer Miller, M.D., New York University School of Medicine, New York University Psychoanalytic Institute

“The seven triggers will help people get things done more quickly, more easily, and with better results.”
--Michael J. Iandolo, President and General Manager, Lucent Technologies Mobility Solutions

“Granger has transformed [brain imaging] research into a readily understandable and workable program….When you need to persuade, The 7 Triggers to Yes shows you how in a new and highly effective way.”
--Robert H. Miller, Former President and CEO, Charles of the Ritz Group. Ltd.

“Bravo! I couldn't put it down….I now see there is a much more efficient way to persuade and influence others.”
--Josiah Stevenson, Former Director of Development, Dartmouth College

“Russ has assembled an impressive army of thought leaders on the subject of persuasion. A great read.”
--Gerhard Gschwandtner, Founder and Publisher, Selling Power

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[Sasquatch]

NC - thanks for the share. I look forward to reading this. Max Reps+.

[t1trinity]

Rep added

Red some Amazon reviews - seems very similar to Ciadilini's book - perhaps with more practical applications - which could be useful.


For those who have not read Influence - the psychology of persuasion by Ciadlini - its the source of many of the IM tactics commonly used by high priced gurus - like giving free stuff, know like and trust, law of reciprocity, authority, series of small yeses, consistency, etc.

Thanks NC,

tt


tt

[hishaamj]

Thanks for share! Rep++ added

[beezer10]

Thanks for the share +5

[vickiweb]

Thank you for the share. You are awesome! 5 reps added.

[Batmans]

Thank you for the share.

BATMAN

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[xell]

Thank you NC, I always look into your shares they are pure gold.
+reps

[gladiroz]

Amazing share, a well deserved +5 reps :D

[henrysimms]

thanks... looks interesting. max reps