GET]Starting an Online Business for Dummies 7th Ed 2013
Covers the latest trends and techniques for online discoverability - from social media marketing to search engine rankings, online couponing to optimization for mobile devices, and beyond
Highlights business issues that are of particular concern to online entrepreneurs
Walks you through the best practices of successful online businesses, including customer service, marketing, analytics, and website optimization tools
Provides advice on choosing an e-commerce platform, protecting your domain name, securing trademarks, working with vendors and distributors, and keeping your customer's personal data safe