[GET] Dream Wedding Photography

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Dream Wedding Photography

Cover: https://ibb.co/album/kQDGDv

Download: http://www.mediafire.com/file/nxcmpd2k4y...y.pdf/file

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Introduction

I am lucky enough to have worked in the photographic industry for some 25 years and over the last 17 of those I have
the job of the lab in the post-production and that is a whole new skill base that photographers must understand and equip themselves with.

Fortunately technology has progressed and the new generation of digital cameras and software has simplified our job. Doubts over quality are much less of an issue established a successful wedding photography business with a solid reputation. I have seen radical changes during that time, not only with the advent of the digital camera but also in the way that market trends and the boom years have grown ‘the wedding’ into a major industry in its own right.

When I first started out, in the days of film, the wedding market was very
traditional. Photographers covered the set shots, generally cramming them
all into an intensive, rather over-bearing, hour-long session, keeping everything very staged and formal. Life for photographers was simpler then. The film (a fairly forgiving medium in terms of exposure latitude) would be posted off and the prints would be returned a week later. The best would be shown to the client for them to choose a set number of images that would be pasted into a finished album. Neither the
photography nor the finished presentation was very inspiring, with little choice of albums and frames to offer clients. The whole image of wedding photography was considered rather dated and staid.

Times have changed, thankfully, and today there is a whole new generation
of photographers working in a much more creative style, offering a great range of cleverly designed wedding albums and finished artworks. Of course, we now have digital, too. People often remark how much easier it must be with digital. I have certainly found the freedom to take an endless number of shots and review them instantly has been incredibly liberating, and my knowledge and understanding accelerated one-hundred fold. But the downside is that we now have to do than in the early days of digital and the whole workflow process of post-production has improved greatly.

At my studio I have a glass display case containing a couple of old Bronica
medium-format cameras. These former workhorses of many portrait and wedding photographers serve as a point of interest for my customers. I recently added to the display a first-generation 1GB micro-drive – at the time a huge investment in what seemed like a massive amount of data storage. Even though it is only six years old, in technical terms it is now obsolete and antique. How things have changed and so rapidly!

In this book we will be looking at the different types of wedding ceremonies and receptions, what happens throughout the day of a typical wedding and who the key people are. A full understanding of this is a crucial step towards successful wedding photography. We have all attended weddings as a guest but being there in the capacity of official photographer will require a very different perspective.

We will also look at the ‘business’ of being a wedding photographer: how to market yourself, meeting a potential couple and securing a commission. Following on is the process of preparing for the big day, including writing the all-important plan, your blueprint for shooting successfully on the day.

In ‘The Big Day’ section of the book there are many examples of my best work with a commentary on how they were achieved, ordered in the sequence of a typical wedding day. This will help give you some insight and, hopefully, inspiration on what shots can be attempted and how much there is to cover within a very small time frame under often challenging conditions.

In the final sections we will be looking at the post-production procedures,
presenting to the client, producing the finished album and an in-depth look at shooting techniques, equipment and software. There is also advice on how to maximize your sales by offering additional shoots to the couple before and after their wedding day.