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02-01-2012, 10:51 PM
(This post was last modified: 02-01-2012 10:52 PM by quasso.)
Post: #1
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10 Ways Your Startup Can Hook Into Facebook, Part I: On The Web
Facebook has evolved from a social network into the fabric with which much of the web is constructed: identity, product, data, experience and so on. Even if you chose to no longer use it as a social destination, you would still find immense value in it through your every-day web usage: registration, personalization, sharing, interaction, etc.
This is of course a huge opportunity for consumer-focused startups. Facebook plays a core role in touching each step along the standard product / user funnel: - Acquisition: virality, referrals, paid traffic - Activation: conversion paths from new to active users - Activity: user engagement and retention Below is a slide presentation with five ways to think about leveraging Facebook to affect those three steps on your web experience. Tomorrow I will share five ways to find success on Facebook.com. http://www.slideshare.net/fullscreen/rya...-part-1/21 PartII>> |
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